Order Fulfillment Description
E-commerce fulfillment is the series of steps an order goes through from the moment a customer places an order online until that order is delivered to its final destination. These steps include receiving, processing, selecting, packaging, and shipping (transporting) orders. Depending on the size of a business (among other factors), a business may choose to handle e-commerce fulfillment in-house or use a fulfillment center or provider.
It’s worth noting that 52% of customers prioritize guaranteed delivery dates over free shipping. Delivery dates during COVID-19, however, are difficult to guarantee. As long as you’re using a tracking tool — informing customers of what the issue is and showing that you’re making an effort to resolve the issue — customers will understand.