Page 21 - CMC Hispanic Market Guide 2018
P. 21
Average Monthly Usage Across Platforms/Devices
COMPOSITE 18+
am
571
an 551 55::
m. H 5 11 7 m 111: is E m , 15 ‘ za 5 ‘S3
" u 39 “7 is 67 53 :7 57 “ u “ *5 u 39
AFRICAN-AMERICAN 13»
am
695
m
513 53A
252 nu 32.. 196 in:
173 16» M9 161
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HISPANIC 18+
177
an 5”
an “S
M M m 171 M ‘S9 m 159 W 165
W H .3 ‘E '5 S1 5! E 79 “ W ., A“ H 31
ASIAN-AMERICAN 13+
952
796
717
59: 596
M "“ W M m
,5, ,5; 157 m 137
M '3 N/A 51 *5 N/A 5‘ “ N/A 51 "3 WA A9 ‘7 N/A
AUGUST 2012 AUGUST 2013 AUGUST 2014 AUGUST 2015 AUGUST 2016
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1018 CMCHVSPANTC MARKETGUIDE 21
