A HEMI SPHERES SPONSORED SUPPLEMENT :
CES 2016
Marketplaceaccordingly.Over thepast few
years,we’ve seenprototypesofvarious
VR systems—headsets that immerseyou
invirtualworlds—suchas theOculusRift,
Sony’sPlayStationVR (both tobe released
in2016) andHTC’sVive. The latter is set to
pip theothers to thepostbycomingonto
themarketby theendof2015.
HTChas taken its experienceand
knowledgeof producinghigh-quality
smartphones, tablets and cameras, and
applied them to thedevelopment of its
ownVRproduct, Vive, in collaborationwith
Valve, thegames company responsible for
hits suchasPortal andHalf-Life.
Vive’s VR experience ismade all the
more immersiveby its externalmotion
tracking, which relies on cameras set up in
the area or roomyou areplaying in. This
gives the user the ability towalk around
the roomwhilewearing theheadset,
translating real life steps intovirtual ones.
“Our virtual realityoffering is setting
thebar for this technology,” says Jason
Mackenzie, president of HTCAmericas.
Health is another sector that HTC is
breaking into, and an areaMackenzie
is excited about. HTC isworkingwith
sportswear brandUnder Armour to
transformhowpeoplemonitor, measure
andmanage their health.
DOWHATYOUKNOW
Vizio is a companyalsoknown for its first-
rateproducts—particularly its soundbars
and televisions—but, insteadof venturing
intonewareas, it sticks towhat it knows
and it does itwell. AndVizioknows TVs.
Innovatingwithin the television sector,
thecompanyhas just released itsReference
Series, the industry’s first-ever complete
HighDynamicRange solutionwithDolby
Visionplayback technology. TheReference
Serieshasanumberof special features that
make it unlikeanyotherTVandensure it
displays incrediblepicturequality. These
includeUltraColorSpectrum technology for
awider color range; aquantumdotpanel in
the65-inchmodel that renders colors closer
to the rangeahumaneyecan see; andan
advancedLEDbacklightwith384Active
LEDZones, enablingawider range
of luminanceandprecisecontrast control.
“Itall startedwithablanksheetofpaper,
with thegoal of settinganewbar for
pictureandaudioquality,” saysVizio’sCTO
MattMcRae. “Westartedwith thecontent
producers tounderstandwhat theyneed to
bring theircreativevision to life inpeople’s
homes, justasmuchason thebigscreen.
Conversationswith filmmakersdroveus
tocreatenew technologies topush the
boundariesofbrightnessandcolor.”
Scenes from the show floor at the2015CES
Having funon theCESshow floor
–2001 –
MicrosoftXbox
–1970 –
Videocassette
recorder
–1996 –
DVD
–2014 –
Wearable technology
PRODUCTS THAT
DEBUTED AT CES
–2010 –
3DTV for homeuse
3D
APlantronicsVoyager Legendheadset inuse
