Page 12 - CMC 2019 HISPANIC MARKET GUIDE
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  DEMOGRAPHICS & MEDIA DEMOGRAPHICS
Total Household
vs. Hispanic Household
13%
Hispanic Breakdown by Gender 18+
  Total: 125,020,000 Hispanic: 16,620,000
Hispanic Breakdown by Age
49.7% 50.3%
Women: 19,583,000 Men: 19,847,000
  Children 2-11 | 9,998,000 Teens 12-17 | 5,574,000
Adults 18-34 | 16,374,000
Adults 35-64 | 18,737,000
Adults 65+ | 4,319,000
0 5mm 10mm 15mm 20mm
      Copyright © Nielsen Media Research 2018 “National Universe Estimates”
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CMC 2019 HISPANIC MARKET GUIDE
    

















































































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