B E ST HOS P I TAL S
A H E M I S P H E R E S P R O M O T I O N
Other hospitals may completely specialize in just one medical
field—such as the Cancer Treatment Centers of America, which is
the only hospital system in the country to concentrate solely on
advanced and complex cancers. It has realized that adapting to
the changing a itudes of the patient is vital to staying ahead.
“Today’s healthcare consumer simply will not tolerate the system
continuing to put itself and its processes ahead of their needs,”
says president and CEO Gerard van Grinsven. “We meet our
Mother Standard of Care in everything we do—which, in essence,
is treating every patient like you would want your own mother
treated. Part of this is the concept of Patient Empowered Care,
whereby the patient is at the center of their own individualized
treatment, so they can focus their efforts on healing.”
Back at Cincinnati Children’s, a combination of groundbreaking
research, a willingness to take on the most difficult cases and a
unique commitment to providing family-centered care has
a racted patients from all across the world. Two-thirds of visitors
are now based outside of the state. “We’ve been expanding our
molecular therapy program to help us identify the unique
Achilles heel of a tumour, meaning we can personalize treatment
for every individual,” says Perentesis. “Meanwhile, our new family
and pet visitor center is a really neat facility that typifies our
a empts to integrate the family into a bigger care team.”
There has also been a marked increase in the number of
institutions offering concierge services in an effort to
differentiate themselves—a tactic that is proving especially
fruitful amid public worry about the consequences of healthcare
reform. Cheifetz advises caution: “A doctor can flip his practice to
a concierge facility without actually changing the service.
However, with Inova, the doctor becomes part of the family. We’ll
look at every aspect of an individual’s lifestyle, from psychology
to family, to work and to home. This allows the refinement of
treatment and wellness plans that assure be er results. And this
is more affordable than people realize. Our service works out to
just $4.83 per day—about the same as a premium cup of coffee.”
Without exception, these hospitals are positive about the future.
The times may be changing, but as long as this commitment to
innovation continues, the industry will remain in good health.
Barton Memorial Hospital, located
at Lake Tahoe, offers the only FDA
approved “single-incision” robotic
hysterectomy and other advanced
procedures. With the expertise of
Dr. John Missanelli who has
completed over 500 da Vinci
surgeries, the da Vinci Single-Site
hysterectomy may be completed
through the belly button. Benefits
may include less scarring, less
pain, less blood loss and a faster
recovery.
To learn more about single-site
procedures in a beautiful,
personalized setting, call
Barton Memorial Hospital.
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physician if Single-Site is right for you.
855.328.4623
bartonhealth.org/hysterectomy
Lake Tahoe, CA
O
ne incision.
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ne virtual scar.
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ne big difference.
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