LocalBusiness
Property | Expected Type | Description |
---|---|---|
Properties from LocalBusiness | ||
currenciesAccepted
|
Text | The currency accepted (in ISO 4217 currency format). |
openingHours
|
Text | The general opening hours for a business. Opening hours can be specified as a weekly time range, starting with days, then times per day. Multiple days can be listed with commas ',' separating each day. Day or time ranges are specified using a hyphen '-'.
|
paymentAccepted
|
Text | Cash, credit card, etc. |
priceRange
|
Text | The price range of the business, for example $$$ . |
Properties from Place | ||
additionalProperty
|
PropertyValue | A property-value pair representing an additional characteristics of the entitity, e.g. a product feature or another characteristic for which there is no matching property in schema.org.
Note: Publishers should be aware that applications designed to use specific schema.org properties (e.g. http://schema.org/width, http://schema.org/color, http://schema.org/gtin13, ...) will typically expect such data to be provided using those properties, rather than using the generic property/value mechanism. |
address
|
PostalAddress or Text | Physical address of the item. |
aggregateRating
|
AggregateRating | The overall rating, based on a collection of reviews or ratings, of the item. |
amenityFeature
|
LocationFeatureSpecification | An amenity feature (e.g. a characteristic or service) of the Accommodation. This generic property does not make a statement about whether the feature is included in an offer for the main accommodation or available at extra costs. |
branchCode
|
Text | A short textual code (also called "store code") that uniquely identifies a place of business. The code is typically assigned by the parentOrganization and used in structured URLs.
For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code "3047" is a branchCode for a particular branch. |
containedInPlace
|
Place | The basic containment relation between a place and one that contains it. Supersedes containedIn. Inverse property: containsPlace. |
containsPlace
|
Place | The basic containment relation between a place and another that it contains. Inverse property: containedInPlace. |
event
|
Event | Upcoming or past event associated with this place, organization, or action. Supersedes events. |
faxNumber
|
Text | The fax number. |
geo
|
GeoCoordinates or GeoShape | The geo coordinates of the place. |
globalLocationNumber
|
Text | The Global Location Number (GLN, sometimes also referred to as International Location Number or ILN) of the respective organization, person, or place. The GLN is a 13-digit number used to identify parties and physical locations. |
hasMap
|
Map or URL | A URL to a map of the place. Supersedes map, maps. |
isicV4
|
Text | The International Standard of Industrial Classification of All Economic Activities (ISIC), Revision 4 code for a particular organization, business person, or place. |
logo
|
ImageObject or URL | An associated logo. |
openingHoursSpecification
|
OpeningHoursSpecification | The opening hours of a certain place. |
photo
|
ImageObject or Photograph | A photograph of this place. Supersedes photos. |
review
|
Review | A review of the item. Supersedes reviews. |
smokingAllowed
|
Boolean | Indicates whether it is allowed to smoke in the place, e.g. in the restaurant, hotel or hotel room. |
specialOpeningHoursSpecification
|
OpeningHoursSpecification | The special opening hours of a certain place.
Use this to explicitly override general opening hours brought in scope by openingHoursSpecification or openingHours. |
telephone
|
Text | The telephone number. |
Properties from Organization | ||
address
|
PostalAddress or Text | Physical address of the item. |
aggregateRating
|
AggregateRating | The overall rating, based on a collection of reviews or ratings, of the item. |
alumni
|
Person | Alumni of an organization. Inverse property: alumniOf. |
areaServed
|
AdministrativeArea or GeoShape or Place or Text | The geographic area where a service or offered item is provided. Supersedes serviceArea. |
award
|
Text | An award won by or for this item. Supersedes awards. |
brand
|
Brand or Organization | The brand(s) associated with a product or service, or the brand(s) maintained by an organization or business person. |
contactPoint
|
ContactPoint | A contact point for a person or organization. Supersedes contactPoints. |
department
|
Organization | A relationship between an organization and a department of that organization, also described as an organization (allowing different urls, logos, opening hours). For example: a store with a pharmacy, or a bakery with a cafe. |
dissolutionDate
|
Date | The date that this organization was dissolved. |
duns
|
Text | The Dun & Bradstreet DUNS number for identifying an organization or business person. |
email
|
Text | Email address. |
employee
|
Person | Someone working for this organization. Supersedes employees. |
event
|
Event | Upcoming or past event associated with this place, organization, or action. Supersedes events. |
faxNumber
|
Text | The fax number. |
founder
|
Person | A person who founded this organization. Supersedes founders. |
foundingDate
|
Date | The date that this organization was founded. |
foundingLocation
|
Place | The place where the Organization was founded. |
funder
|
Organization or Person | A person or organization that supports (sponsors) something through some kind of financial contribution. |
globalLocationNumber
|
Text | The Global Location Number (GLN, sometimes also referred to as International Location Number or ILN) of the respective organization, person, or place. The GLN is a 13-digit number used to identify parties and physical locations. |
hasOfferCatalog
|
OfferCatalog | Indicates an OfferCatalog listing for this Organization, Person, or Service. |
hasPOS
|
Place | Points-of-Sales operated by the organization or person. |
isicV4
|
Text | The International Standard of Industrial Classification of All Economic Activities (ISIC), Revision 4 code for a particular organization, business person, or place. |
legalName
|
Text | The official name of the organization, e.g. the registered company name. |
leiCode
|
Text | An organization identifier that uniquely identifies a legal entity as defined in ISO 17442. |
location
|
Place or PostalAddress or Text | The location of for example where the event is happening, an organization is located, or where an action takes place. |
logo
|
ImageObject or URL | An associated logo. |
makesOffer
|
Offer | A pointer to products or services offered by the organization or person. Inverse property: offeredBy. |
member
|
Organization or Person | A member of an Organization or a ProgramMembership. Organizations can be members of organizations; ProgramMembership is typically for individuals. Supersedes members, musicGroupMember. Inverse property: memberOf. |
memberOf
|
Organization or ProgramMembership | An Organization (or ProgramMembership) to which this Person or Organization belongs. Inverse property: member. |
naics
|
Text | The North American Industry Classification System (NAICS) code for a particular organization or business person. |
numberOfEmployees
|
QuantitativeValue | The number of employees in an organization e.g. business. |
owns
|
OwnershipInfo or Product | Products owned by the organization or person. |
parentOrganization
|
Organization | The larger organization that this local business is a branch of, if any. Supersedes branchOf. Inverse property: subOrganization. |
review
|
Review | A review of the item. Supersedes reviews. |
seeks
|
Demand | A pointer to products or services sought by the organization or person (demand). |
sponsor
|
Organization or Person | A person or organization that supports a thing through a pledge, promise, or financial contribution. e.g. a sponsor of a Medical Study or a corporate sponsor of an event. |
subOrganization
|
Organization | A relationship between two organizations where the first includes the second, e.g., as a subsidiary. See also: the more specific 'department' property. Inverse property: parentOrganization. |
taxID
|
Text | The Tax / Fiscal ID of the organization or person, e.g. the TIN in the US or the CIF/NIF in Spain. |
telephone
|
Text | The telephone number. |
vatID
|
Text | The Value-added Tax ID of the organization or person. |
Properties from Thing | ||
additionalType
|
URL | An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. Schema.org tools may have only weaker understanding of extra types, in particular those defined externally. |
alternateName
|
Text | An alias for the item. |
description
|
Text | A description of the item. |
disambiguatingDescription
|
Text | A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation. |
image
|
ImageObject or URL | An image of the item. This can be a URL or a fully described ImageObject. |
mainEntityOfPage
|
CreativeWork or URL | Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details. Inverse property: mainEntity. |
name
|
Text | The name of the item. |
potentialAction
|
Action | Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role. |
sameAs
|
URL | URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Freebase page, or official website. |
url
|
URL | URL of the item. |
More specific Types
- AnimalShelter
- AutomotiveBusiness
- ChildCare
- Dentist
- DryCleaningOrLaundry
- EmergencyService
- EmploymentAgency
- EntertainmentBusiness
- FinancialService
- FoodEstablishment
- GovernmentOffice
- HealthAndBeautyBusiness
- HomeAndConstructionBusiness
- InternetCafe
- LegalService
- Library
- LodgingBusiness
- ProfessionalService
- RadioStation
- RealEstateAgent
- RecyclingCenter
- SelfStorage
- ShoppingCenter
- SportsActivityLocation
- Store
- TelevisionStation
- TouristInformationCenter
- TravelAgency
More specific Types available in extensions
Examples
An example of a invoice for a purchase and installation. ACME Home Heating Bill for: New furnace and installation Customer: Jane Doe payment due: 2015-01-30 minimum payment: $0.00 total due: $0.00 payment status: paid order: furnace model ABC123 order: installation labor
<div itemscope itemtype="http://schema.org/Invoice"> <h1 itemprop="description">New furnace and installation</h1> <div itemprop="broker" itemscope itemtype="http://schema.org/LocalBusiness"> <b itemprop="name">ACME Home Heating</b> </div> <div itemprop="customer" itemscope itemtype="http://schema.org/Person"> <b itemprop="name">Jane Doe</b> </div> <time itemprop="paymentDueDate">2015-01-30</time> <div itemprop="minimumPaymentDue" itemscope itemtype="http://schema.org/PriceSpecification"> <span itemprop="price">0.00</span> <span itemprop="priceCurrency">USD</span> </div> <div itemprop="totalPaymentDue" itemscope itemtype="http://schema.org/PriceSpecification"> <span itemprop="price">0.00</span> <span itemprop="priceCurrency">USD</span> </div> <link itemprop="paymentStatus" href="http://schema.org/PaymentComplete" /> <div itemprop="referencesOrder" itemscope itemtype="http://schema.org/Order"> <span itemprop="description">furnace</span> <time itemprop="orderDate">2014-12-01</time> <span itemprop="orderNumber">123ABC</span> <div itemprop="orderedItem" itemscope itemtype="http://schema.org/Product"> <span itemprop="name">ACME Furnace 3000</span> <meta itemprop="productId" content="ABC123" /> </div> </div> <div itemprop="referencesOrder" itemscope itemtype="http://schema.org/Order"> <span itemprop="description">furnace installation</span> <time itemprop="orderDate">2014-12-02</time> <div itemprop="orderedItem" itemscope itemtype="http://schema.org/Service"> <span itemprop="description">furnace installation</span> </div> </div> </div>
<div vocab="http://schema.org/" typeof="Invoice"> <h1 property="description">New furnace and installation</h1> <div property="broker" typeof="/LocalBusiness"> <b property="name">ACME Home Heating</b> </div> <div property="customer" typeof="Person"> <b property="name">Jane Doe</b> </div> <time property="paymentDueDate">2015-01-30</time> <div property="minimumPaymentDue" typeof="PriceSpecification"> <span property="price">0.00</span> <span property="priceCurrency">USD</span> </div> <div property="totalPaymentDue" typeof="PriceSpecification"> <span property="price">0.00</span> <span property="priceCurrency">USD</span> </div> <meta itemprop="paymentStatus" content="PaymentComplete" /> <div property="referencesOrder" typeof="Order"> <span property="description">furnace</span> <time property="orderDate">2014-12-01</time> <span property="orderNumber">123ABC</span> <div property="orderedItem" typeof="Product"> <span property="name">ACME Furnace 3000</span> <meta property="productId" content="ABC123" /> </div> </div> <div property="referencesOrder" typeof="Order"> <span property="description">furnace installation</span> <time property="orderDate">2014-12-02</time> <div property="orderedItem" typeof="Service"> <span property="description">furnace installation</span> </div> </div> </div>
<script type="application/ld+json"> { "@context": "http://schema.org/", "@type": "Invoice", "broker": { "@type": "LocalBusiness", "name": "ACME Home Heating", }, "accountId": "xxxx-xxxx-xxxx-1234", "customer": { "@type": "Person", "name": "Jane Doe" }, "paymentDueDate": "2015-01-30", "minimumPaymentDue": { "@type": "PriceSpecification", "price": 0.00, "priceCurrency": "USD" }, "totalPaymentDue": { "@type": "PriceSpecification", "price": 0.00, "priceCurrency": "USD" }, "paymentStatus": "http://schema.org/PaymentComplete", "referencesOrder": [ { "@type": "Order", "description": "furnace", "orderDate": "2014-12-01", "orderNumber": "123ABC", "paymentMethod": "http://purl.org/goodrelations/v1#ByInvoice", "orderedItem": { "@type": "Product", "name": "ACME Furnace 3000", "productId": "ABC123" } }, { "@type": "Order", "description": "furnace installation", "orderDate": "2014-12-02", "paymentMethod": "http://purl.org/goodrelations/v1#ByInvoice", "orderedItem": { "@type": "Service", "description": "furnace installation" } }, ] } </script>
ACME Home Cleaning offers a variety of services in Massachusetts, including: <ul> <li>House cleaning</li> <ul> <li>Apartment light cleaning</li> <li>House light cleaning up to 2 bedrooms</li> <li>House light cleaning 3+ bedrooms</li> </ul> <li>One-time services</li> <ul> <li>Window washing</li> <li>Carpet deep cleaning</li> <li>Move in/out cleaning</li> </ul> </ul>
<div itemscope itemtype="http://schema.org/Service"> <meta itemprop="serviceType" content="Home cleaning" /> <span itemprop="provider" itemscope itemtype="http://schema.org/LocalBusiness"> <span itemprop="name">ACME Home Cleaning</span> </span> offers a variety of services in <span itemprop="areaServed" itemscope itemtype="http://schema.org/State"> <span itemprop="name">Massachusetts</span>, including </span> <ul itemprop="hasOfferCatalog" itemscope itemtype="http://schema.org/OfferCatalog"> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/OfferCatalog"> <span itemprop="name">House cleaning</span> <ul itemprop="itemListElement" itemscope itemtype="http://schema.org/OfferCatalog"> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">Apartment light cleaning</span> </div> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">House light cleaning up to 2 bedrooms</span> </div> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">House light cleaning 3+ bedrooms</span> </div> </li> </ul> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/OfferCatalog"> <span itemprop="name">One-time services</span> <ul itemprop="itemListElement" itemscope itemtype="http://schema.org/OfferCatalog"> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">Window washing</span> </div> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">Carpet deep cleaning</span> </div> </li> <li itemprop="itemListElement" itemscope itemtype="http://schema.org/Offer"> <div itemprop="itemOffered" itemscope itemtype="http://schema.org/Service"> <span itemprop="name">Move in/out cleaning</span> </div> </li> </ul> </li> </ul> </div>
<div vocab="http://schema.org/" typeof="Service"> <meta property="serviceType" content="Home cleaning" /> <span property="provider" typeof="LocalBusiness"> <span property="name">ACME Home Cleaning</span> </span> offers a variety of services in <span property="areaServed" typeof="State"> <span property="name">Massachusetts</span>, including </span> <ul property="hasOfferCatalog" typeof="OfferCatalog"> <li property="itemListElement" typeof="OfferCatalog"> <span property="name">House cleaning</span> <ul property="itemListElement" typeof="OfferCatalog"> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">Apartment light cleaning</span> </div> </li> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">House light cleaning up to 2 bedrooms</span> </div> </li> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">House light cleaning 3+ bedrooms</span> </div> </li> </ul> <li property="itemListElement" typeof="OfferCatalog"> <span property="name">One-time services</span> <ul property="itemListElement" typeof="OfferCatalog"> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">Window washing</span> </div> </li> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">Carpet deep cleaning</span> </div> </li> <li property="itemListElement" typeof="Offer"> <div property="itemOffered" typeof="Service"> <span property="name">Move in/out cleaning</span> </div> </li> </ul> </li> </ul> </div>
<script type="application/ld+json"> { "@context": "http://schema.org/", "@type": "Service", "serviceType": "Weekly home cleaning", "provider": { "@type": "LocalBusiness", "name": "ACME Home Cleaning" }, "areaServed": { "@type": "State", "name": "Massachusetts" }, "hasOfferCatalog": { "@type": "OfferCatalog", "name": "Cleaning services", "itemListElement": [ { "@type": "OfferCatalog", "name": "House Cleaning", "itemListElement": [ { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Apartment light cleaning" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "House light cleaning up to 2 bedrooms" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "House light cleaning 3+ bedrooms" } } ] }, { "@type": "OfferCatalog", "name": "One-time services", "itemListElement": [ { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Window washing" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Carpet cleaning" } }, { "@type": "Offer", "itemOffered": { "@type": "Service", "name": "Move in/out cleaning" } } ] } ] } } </script>
<h1>Beachwalk Beachwear & Giftware</h1> A superb collection of fine gifts and clothing to accent your stay in Mexico Beach. 3102 Highway 98 Mexico Beach, FL Phone: 850-648-4200
<div itemscope itemtype="http://schema.org/LocalBusiness"> <h1><span itemprop="name">Beachwalk Beachwear & Giftware</span></h1> <span itemprop="description"> A superb collection of fine gifts and clothing to accent your stay in Mexico Beach.</span> <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <span itemprop="streetAddress">3102 Highway 98</span> <span itemprop="addressLocality">Mexico Beach</span>, <span itemprop="addressRegion">FL</span> </div> Phone: <span itemprop="telephone">850-648-4200</span> </div>
<div vocab="http://schema.org/" typeof="LocalBusiness"> <h1><span property="name">Beachwalk Beachwear & Giftware</span></h1> <span property="description"> A superb collection of fine gifts and clothing to accent your stay in Mexico Beach.</span> <div property="address" typeof="PostalAddress"> <span property="streetAddress">3102 Highway 98</span> <span property="addressLocality">Mexico Beach</span>, <span property="addressRegion">FL</span> </div> Phone: <span property="telephone">850-648-4200</span> </div>
<script type="application/ld+json"> { "@context": "http://schema.org", "@type": "LocalBusiness", "address": { "@type": "PostalAddress", "addressLocality": "Mexico Beach", "addressRegion": "FL", "streetAddress": "3102 Highway 98" }, "description": "A superb collection of fine gifts and clothing to accent your stay in Mexico Beach.", "name": "Beachwalk Beachwear & Giftware", "telephone": "850-648-4200" } </script>
GreatFood 4 stars - based on 250 reviews 1901 Lemur Ave Sunnyvale, CA 94086 (408) 714-1489 <a href="http://www.greatfood.com">www.greatfood.com</a> Hours: Mon-Sat 11am - 2:30pm Mon-Thur 5pm - 9:30pm Fri-Sat 5pm - 10pm Categories: Middle Eastern, Mediterranean Price Range: $$ Takes Reservations: Yes
<div itemscope itemtype="http://schema.org/Restaurant"> <span itemprop="name">GreatFood</span> <div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> <span itemprop="ratingValue">4</span> stars - based on <span itemprop="reviewCount">250</span> reviews </div> <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <span itemprop="streetAddress">1901 Lemur Ave</span> <span itemprop="addressLocality">Sunnyvale</span>, <span itemprop="addressRegion">CA</span> <span itemprop="postalCode">94086</span> </div> <span itemprop="telephone">(408) 714-1489</span> <a itemprop="url" href="http://www.dishdash.com">www.greatfood.com</a> Hours: <meta itemprop="openingHours" content="Mo-Sa 11:00-14:30">Mon-Sat 11am - 2:30pm <meta itemprop="openingHours" content="Mo-Th 17:00-21:30">Mon-Thu 5pm - 9:30pm <meta itemprop="openingHours" content="Fr-Sa 17:00-22:00">Fri-Sat 5pm - 10:00pm Categories: <span itemprop="servesCuisine"> Middle Eastern </span>, <span itemprop="servesCuisine"> Mediterranean </span> Price Range: <span itemprop="priceRange">$$</span> Takes Reservations: Yes </div>
<div vocab="http://schema.org/" typeof="Restaurant"> <span property="name">GreatFood</span> <div property="aggregateRating" typeof="AggregateRating"> <span property="ratingValue">4</span> stars - based on <span property="reviewCount">250</span> reviews </div> <div property="address" typeof="PostalAddress"> <span property="streetAddress">1901 Lemur Ave</span> <span property="addressLocality">Sunnyvale</span>, <span property="addressRegion">CA</span> <span property="postalCode">94086</span> </div> <span property="telephone">(408) 714-1489</span> <a property="url" href="http://www.dishdash.com">www.greatfood.com</a> Hours: <meta property="openingHours" content="Mo-Sa 11:00-14:30">Mon-Sat 11am - 2:30pm <meta property="openingHours" content="Mo-Th 17:00-21:30">Mon-Thu 5pm - 9:30pm <meta property="openingHours" content="Fr-Sa 17:00-22:00">Fri-Sat 5pm - 10:00pm Categories: <span property="servesCuisine"> Middle Eastern </span>, <span property="servesCuisine"> Mediterranean </span> Price Range: <span property="priceRange">$$</span> Takes Reservations: Yes </div>
<script type="application/ld+json"> { "@context": "http://schema.org", "@type": "Restaurant", "address": { "@type": "PostalAddress", "addressLocality": "Sunnyvale", "addressRegion": "CA", "postalCode": "94086", "streetAddress": "1901 Lemur Ave" }, "aggregateRating": { "@type": "AggregateRating", "ratingValue": "4", "reviewCount": "250" }, "name": "GreatFood", "openingHours": [ "Mo-Sa 11:00-14:30", "Mo-Th 17:00-21:30", "Fr-Sa 17:00-22:00" ], "priceRange": "$$", "servesCuisine": [ "Middle Eastern", "Mediterranean" ], "telephone": "(408) 714-1489", "url": "http://www.dishdash.com" } </script>
Schema Version 3.1