J
ust fiveyearsago, travel
magazinesbroadly fell into
twocategories. Therewere
theglossies like
Condé
NastTraveller
and
Travel +
Leisure
, sellingblue skies, cocktails, spas
andhigh-endhotels; and the likesof
LonelyPlanet
and
Wanderlust
,which sold
exoticadventures tobackpacker types.
But anewbreedof independent travel
magazine is challenging theorthodoxy
– the likesof
Boat
,
Cereal
and
Flaneur
aren’t really travelmagazines in the
traditional sense, butmagazines centred
aroundaplace, be it acity, a street or even
a red lightdistrict.Manyof thenewbreed
areproducedon location, and their remit
is todiscover aplace, not sell it.
»
Cereal
THEMAGAZINETHAT’SBRUTALLY (AND
BEAUTIFULLY)MINIMALIST
Launched inBristol in2012byeditorRosa
Parks andart directorRichStapleton,
Cereal
is abeautifullydisciplinedgreyscale
meditationon travel. Five issues in, the
magazine takes the formof fiveor six
themedchapterson such varied themes as
Kraków, “Grains” and “Honey”,withcovers
featuringempty seas and solitarypinecones.
readcereal.com
WeAreHere
THEMAGAZINEMADEBYONE
MANWITHAN IPHONE
Dubai-basedConor Purcell launched
We
AreHere
in2012, doing all the (iPhone)
photography, design, sales andmuchof
thewritinghimself. The four issues have
focusedon a singleplace– fromDubai to
Kathmandu andBangkok’sNanaPlaza red
light district, withwarts-and-all stories on
the likes of bodybuilders and serial killers.
weareheremagazine.com
n
/079
