Page 95 - CMC 2019 HISPANIC MARKET GUIDE
P. 95
COMPANY WEB ADDRESS
http://www.vivamia.com
PRIMARY ADDRESS
10800 Biscayne Boulevard, Suite 300 Miami, FL 33161
305 576-6007
COMPANY NAME
viva partnership, Inc.
YEAR FOUNDED
1997
OTHER OFFICE LOCATIONS
San Antonio
COMPANY GENERAL E-MAIL ADDRESS
viva@vivamia.com
2018 CAPITALIZED BILLINGS
N/A
OWNERSHIP/COMPANY AFFILIATION
ICOM
TOTAL NUMBER OF EMPLOYEES
21
KEY PERSONNEL
Linda Lane González | President lgonzalez@vivamia.com
Debbie Richmond | EVP, Media and Research drichmond@vivamia.com
Jay Ben-Avner | COO jba@vivamia.com
Romina López | EVP, Group Account Director rlopez@vivamia.com
Ross Vialpando | Sr. Media Planner/Buyer rvialpando@vivamia.com
MISSION STATEMENT
viva partnership provides successful companies with solutions that help bridge the relevancy gap between its brands and the Hispanic consumer.
CURRENT CLIENTS
Tire Kingdom 2003 NTB 2003 Germania 2006 Oil Can Henry's 2008 Direct Auto Insurance 2010 Mike’s Hard Lemonade 2012 Sandoz Novartis Latin America 2014 Walt Disney World Latin America 2014 Colonial Penn Insurance 2015 GO! Insect Repellents 2015 BOP Insecticide Spray 2015 Sparkling Ice 2018 Cedar Fair 2018
TOP FIVE COMPANY SECTORS (by revenue)
• Automotive
• Financial Services
• Consumer Packaged Goods
• Retail
• Beverages (Alcoholic)
TOP TEN COMPANY SPECIALTIES
• Brand Insight Generation •
• Creative and Production
• Social Media/Customer •
Engagement
• Digital Strategy •
• Public Relations/Grassroots
• Media Planning, Buying & •
Analytics
Promotions/In-Store Merchandising
Market Research & Strategy Development
Mexico & Latin American Marketing
UX/CX
vivapartnership/
member CMC 2019 HISPANIC MARKET GUIDE
95
YEAR ACQUIRED