Page 88 - CMC Hispanic Market Guide 2018

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partnership
COMPANY NAME MISSION STATEMENT
the We D3“"9'5WPr mt» vlva partnersnrp provldes successful cornpanres wrtn solutrons that nelp
YEAR FOUNDED budge the relevancy gap between rts brands and the Hlspanlc consumer.
1997
PRIMARY ADDRESS r
10800 Blscayne Blvti, Sulte 300 CURRENT CLIENTS
Mramr,FL33161 4
305 5766007 Trre Krngdorn 2003 E
NTB 2003 =
omen OFFICE LOCATIONS Gamma 2006 g
san Anlomo g
all (an Henn/s 2008 5
COMPANY WEB ADDRESS Dlrect Auto Insurance 2010 '5'
mp //www vrvamra com
Mlke‘s Hard Lemonade 2012
COMPANY GENERAL E'MA"- ADDRESS Sandoz Novams latrn Amerrca 2014
vrva@vrvamra.com
Walt Drsney World latrn Amerrca 201:.
1°17 CANT“-'ZED 5"-“N05 Colonral Penn Insurance 2015
N/A
col lnsect Repellents 2015
OWNERSHIPICOMPANY AFFILIATION W ‘"Se(U('de Spay Z015
lCOM
sparklrng lce 2018
TOTAL NUMBER OF EMPLOYEES
21
KEY PERSONNEL
Linda Lane Gonxélex l President f
lgonzalez@vlvamla.com TOP FIVE COMPANY SECTORS (by revenue)
Debbie Richmond l EVR Medla and Research ' “”‘°’”°"V9
drrcnmond@vrvamra.com ' F|"=‘mC|al 560/‘C95
Jay Ben_AVnEr‘ COO Eonsumer Packaged Goods
jba@vlvamla.(0m 99"
_ _ - Beverages 1Alcoholrc)
Romma Lopez 1 EVP, Group Account Drrector
rlopez@vrvamra.com
Ross Vialpando l sr. Media Planner/Buyer r
rvlalpando@vlvamla.com TOP TEN COMPANY SPECIALTIES
- Brandlnsrghtceneratron - Prornotrons/ln-store
- Creallve and Producllon Mercnandrsrng
- socral Medra/customer - Market Research 5 strategy
Engagement Development
- Drgrtal strategy - Mexlco 0 Latin Arnerrcan
- Publrc Relatrons/Grassroots Marketing
- Medra Plannrng, Buying 8 - ux/cx
Analytrcs
Ii nups//wwwraceboollcomlvrvapartnersnrpl
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member
88 1018 cMcHlsl>ANl( MARKETGUIDE E