Page 58 - CMC Hispanic Market Guide 2018

by casmells

COMPANY NAME MISSION STATEMENT
WFUSWN by Castelts T0 provlde best—ln—class rnultrcultural marketmg leadership and
yam FOUNDED results by mfusmg our strategrc acumen, consurner rnsrgnts, Rmpowered
1993 ldeas and 'brarns, neart and grit.’
PRIMARY ADDRESS CURRENT CLIENTS
865 S.F1gueroa Sl.1SuIte 1100 , -<
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213 6887250 Fax. 213 6887092 ‘ ‘ ' >

Toyota Dealer Assocratron soutnern Callfomla 1998 ,.,
OTHER OFFICE LOCATIONS :0

san Drego Toyota Dealer Assocratron 1998 1:
New V0r1<, 8altrrnore/wasnrngton 5
comuv was Anlmass lirifffifriirifiR‘Si%'§1Z;§,?Ji?‘iZni8mm“ 1°99 3
m

Spanrsn Broadcastmg System 2002
commav GENERAL E-MAIL ADDRESS The LACRANT Fmdam Z005
1r1fo@adcastells.(0m

McDonald's Paclfic Norlhwesl— 6 markets 2003
1016 PortLar1d1OR Ms-dfo1d1OR Southeast ldahu, Vaklma/Trl-Clues WA
$77.5 million

Spukane, WA 2009
OWNERSHIPICOMPANY AFFILIATION Same WA ml
1r1dependenl,Ma1or1ty Hrspanrc and Women owned

FIrSl5 Callforma 2008
TOTAL NUMBER or EMPLWEE5 Dole/Tropicana - Dole Jurces 2009
as Pull—trrne

Junta Hlspana 2011
KEY PERSONNEL
Liz Castells-Heard 1 Presrdent, cnret strategrst Tequlta Allende (PFOJECU 2012
l'Z@ad‘“‘e”5"°'“ McDonald's Baltrrnore wasnrngton Region — 2 markets 2013
Carolina Aguirre 1 Executive Assrstant
carolrna@adcastells.corn PUMA North Amerlta 1014
Malu sarrtarrraria 1 Partner Account Drrector Farmer Jonn Foods 2015
malu@ad(astells.c0m

specral olyrnprcs world Games (Pro bono) 2015
Carlos Correa 1 Group Creative Drrector
carlos@adcastells.corn TWC legacy Drrect Projects 2016
Rod Ribeiro 1 Group creauve Dvrector cnarter Communlcatlons, Direct Advertising 2016
rodr1go@adcastells.(0m
Manuel Carvajal1 Executive Producer r
man11e1@ad(a51e115,(om TOP FIVE COMPANY SECTORS \{by revenue)
Ana Valladares 1 vP, sr. Account Drrector ‘ Automotlve
arla@adcasteHs.com - Retail/Qulck Servlce Restaurants
Aida Olaya 1 lntegrated Pro1ectMar1ager - Cable/Telecommunications
arda@adcastells.corn . Emmy Pmdms
Marielise Colavin 1 VP,1ntegrated Medra Servlces . packaged Goods
rnarrelrse@adcastells.corn

. r
Terry 5-Ilwan 1 CFO/C00 -rop TEN COMPANY SPECIALTIES
terry@adcastells.(0m
Male Ma,ChEmm150(,a1Med.a Slmegm - strategrc Plannrng - D1re(tMar1<et1r1g, Collateral
mele@adcastells.(0m - segrnentatron/Metncs - Website Desrgn/Management
Peterséndlel 1 ACD1TV/Dlgltal - Full Creatlve/Productlon - Branding/Entertainment
P€t€t@3dC35t9ll5»C0'” - Drgrtal, socral/Mobrle - PR/Relatronsnrp Marketlng
1°rsePelav° 1 AC0, Content 8 Copy - Medla Plannrng/Buyrng - 8usrness consultrng
1orge@adcastells.(om
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member
58 1018 cMcH1sPAN1( MARKETGUIDE