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    SB Innovation brought to you by Sustainable Brands MAY 22, 2013
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  Run Up to SB '13: Nick Miller on Startups in the Sharing Economy  
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Nick Miller is the CEO of Parking Panda — a service that enables parking space owners (both individuals and commercial lots) to capitalize on underutilized parking spaces by renting them to a community of drivers. The service is fully active in seven cities, and nine new launches are planned in the coming months. I asked Miller a few questions about how startups such as his are faring.
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  Sustainable Packaging Innovation Case Study: Pfeiffer Lab Wine Packaging  
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Pfeiffer Lab, a Bay Area design firm, has been working on a design strategy project to re-envision wine packaging using new bio-based materials developed by Malama Composites, a materials manufacturer in San Diego. The new wine package is a modular, stackable system that was developed to protect premium bottles of wine during shipping, and store them indefinitely upon arrival.
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  Crowdsourcing a Sustainable Packaging Strategy: Learning from Unilever's Sustainable Living Lab  
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Companies crowdsourcing their sustainability strategies is a growing trend, and I was lucky enough to experience this first-hand last month, through a Unilever Sustainable Living Lab session, as a guest speaker discussing sustainable packaging design. The aim of the Lab, now in its second year, is to provide "a global online dialogue in a bid to co-create solutions to some of the world's most pressing sustainability challenges."
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  JustGreen Facilitates LEED Certification with Green Power Calculator  
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Natural gas and energy retailer Just Energy Group has launched an instant green power quote system. It provides a convenient, interactive tool that offers immediate benefit to the architectural, engineering and construction community in need of real-time quotes for the purchase of Renewable Energy Certificates (RECs) for LEED points.
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