Our coverage of the Royal College of Art graduate show begins with these food storage jars made of radioactive earth from the Fukushima Daiichi nuclear disaster area in Japan. The foundation of this work is research about the psychology of the public mind and ideas from postmodern philosophy regarding the nature of ‘reality’ in today’s society. Hellstrom hopes the vessels - as unsuitable for food storage as the fields are for growing - will act as symbolic objects to help people understand the enormity of the disaster.


Hilda Hellstrom is a Swedish designer, who with this project graduates from a Masters in Design Products at Royal College of Art (RCA). Before moving to London to commence her studies at the RCA, she did a BA in product design at Beckmans College of Design in Stockholm.





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