The NCAA recently debuted "Changes," a new 30-second video highlighting important reforms underway at the Association. The video premiered on Selection Sunday and will run throughout the Division I Men's and Women's Basketball Championships on broadcasts and in venues.
NCAA members offer $4 billion in scholarships each year for college athletes, and "Changes"highlights the NCAA's core guarantees for Division I, which guarantee those scholarships, require the provision of degree completion funds for 10 years, expand access to health care and mental health services, and mandate life skills programming to support student-athletes' current and future business endeavors, as most college athletes will go pro in something other than sports. The NCAA also now offers student-athletes across all three divisionsaccess to post-eligibility insuranceto cover injuries that occur while playing for their school.
Modernizing rules
The NCAA has taken steps to modernize NCAA rules over the past several years, includingadjusting penalties for student-athleteswho engage in sports betting and providing schools with the ability todirectly support college athletes with name, image and likeness pursuitsby identifying opportunities and facilitating deals for college athletes who opt into that level of support.
In August 2024, the NCAA launchedNIL Assist, an educational platform for college athletes that includes information about peers' NIL agreements so they can better understand the marketplace and provides a registry of service providers where student-athletes can rate their experiences, enabling them to make more informed decisions about which providers to select.
To protect student-athletes against the risks ofsports betting, the NCAA has partnered with industry experts to provide education, prevent harassment on social media and monitor the integrity of competitions. The Associationlaunched its Draw the Line campaignlast year to prioritize student-athlete education on the effects of sports betting, and it continues to work with officials throughout the country to remove college prop bets from betting markets.
Graduation rates
NCAA student-athletes continue tograduate at all-time-high rates, with 91% of Division I student-athletes earning their degrees within six years of entering college.
Investment in women's sports
For the first time in 2025, schools that compete in the Division I Women's Basketball Championship willearn financial distributions for their conferencevia the Women's Basketball Equal Conference Distribution and Women's Basketball Performance Funds.
The "Changes" spot will remain in rotation over the next yearon broadcasts, at NCAA championships and on NCAA-owned social platforms.