Salon Lofts Privacy Policy

Effective Date: October 1, 2026

This Privacy Policy explains how Salon Lofts Group, LLC ("Salon Lofts," "we," "us," or "our") collects, uses, discloses, and protects personal information when you use salonlofts.com (the "Site"); the Loftly mobile applications (the "Apps"); the Loft Owner portal (the "Portal"); and when you communicate with us by phone, text message, email, or push notification (together, the "Services"). It applies to clients who book appointments, Loft Owners who lease studio space, and prospects who inquire about leasing. Our Terms of Service also apply to your use of the Services.

1. Information We Collect

Information you provide to us.

  • Account and contact information: name, email address, phone number, username, password, and date of birth or age confirmation.
  • Booking information: appointments, services selected, stylist preferences, and notes you add to a booking.
  • Payment information: payment card or bank details, which are collected and stored by our payment processors. We receive limited information such as card type, last four digits, and transaction status.
  • Communications: the content of messages, emails, texts, and form submissions you send us, and information you share with us during phone calls (see Section 3).
  • Leasing inquiries: information prospects provide when requesting a tour or information, such as location of interest, professional specialty, licensing status, current business details, and preferred contact method.
  • Loft Owner information: business and professional information, licensing, profile content and photos, services and pricing, lease and billing information, and information needed to sign agreements electronically.
  • Reviews and content: reviews, ratings, photos, and other content you submit.

Information collected automatically.

  • Device and usage information: IP address, browser and device type, operating system, device identifiers, pages and screens viewed, links clicked, referring URLs, and dates and times of access.
  • App information: push notification tokens, app version, crash and performance data, and, if you grant permission, location information used to show nearby locations. You can change location and notification permissions in your device settings.
  • Approximate location: general location inferred from your IP address.
  • Cookies and similar technologies: see Section 6.

Information from other sources.

  • Loft Owners, who may enter or update information about their clients, such as name, contact details, appointment history, and service notes.
  • Service providers that support our phone, text, and email communications, including call tracking providers that tell us which advertisement or webpage led to a call.
  • Advertising and analytics partners, lead sources, and publicly available sources such as professional licensing records and business listings.

2. How We Use Information

We use personal information to:

  • provide the Services, including accounts, bookings, reminders, payments, and the Portal;
  • respond to your inquiries, schedule tours, and communicate with you about leasing opportunities;
  • verify identity and secure accounts, including through one-time passcodes;
  • administer Loft Owner leases, billing, and agreements;
  • send service communications and, where permitted, marketing communications;
  • measure the effectiveness of our marketing, including which campaigns lead to calls and inquiries;
  • personalize content and show you relevant advertising;
  • analyze, maintain, and improve the Services, and develop new features;
  • detect, prevent, and respond to fraud, abuse, security incidents, and illegal activity; and
  • comply with legal obligations and enforce our agreements.

3. Phone Calls

When you call us. Our phone systems and service providers receive your phone number and caller ID information, the date, time, and duration of the call, and the number you dialed. Some of our published phone numbers are tracking numbers that let us see which advertisement, listing, or webpage led to your call. Our representatives may record notes about your request in our customer relationship management systems. We use this information to route and answer your call, follow up on your request, and understand how people find us.

When we call you. If you request information or a tour, or otherwise ask us to contact you, we may call you at the number you provide to respond and to discuss leasing opportunities. We place marketing calls using an automatic telephone dialing system or an artificial or prerecorded voice only with your prior express written consent. We maintain an internal do-not-call list, check applicable do-not-call registries, and follow applicable calling-time restrictions. Consent to marketing calls is never a condition of purchase or lease.

Call recording. If a call is recorded or monitored, we will tell you at the beginning of the call.

Stopping calls. You can ask us to stop calling you at any time by telling the representative, emailing info@salonlofts.com, or calling (888) 295-6073. We will honor your request within the time required by law.

4. Text Messages

If you opt in to text messages, we use your phone number to send the messages you requested, such as appointment reminders, account notices, and, if you separately opt in, promotional messages. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help.

Text messaging originator opt-in data and consent are not shared with any third parties or affiliates for their marketing purposes, and are excluded from all of the disclosure categories described in this Privacy Policy. We share this information only with service providers that deliver messages on our behalf.

5. How We Disclose Information

We disclose personal information to:

  • Loft Owners: when you book with, review, or contact a Loft Owner, we share information needed for that relationship, such as your name, contact information, and booking details. Loft Owners are independent businesses responsible for how they use your information.
  • Service providers: companies that perform services for us, such as cloud hosting, customer relationship management, phone and text messaging platforms, call tracking, email delivery, payment processing, electronic signatures, identity and login services, analytics, and customer support. They may use personal information only to provide services to us.
  • Advertising and analytics partners: partners that help us measure and deliver advertising, as described in Section 6.
  • Affiliates: companies under common ownership or control with Salon Lofts, consistent with this Privacy Policy.
  • Legal and safety: law enforcement, regulators, courts, or others when we believe disclosure is required by law or necessary to protect the rights, property, or safety of Salon Lofts, our users, or others.
  • Business transfers: a buyer, successor, or other party in connection with a merger, acquisition, financing, or sale of all or part of our business, subject to this Privacy Policy.
  • With your direction or consent.

We do not sell personal information for money. Our use of advertising cookies and pixels may be considered a "sale" or "sharing" of personal information, or "targeted advertising," under some state laws. You can opt out as described in Section 8.

6. Cookies, Analytics, and Advertising

We and our partners use cookies, pixels, software development kits, and similar technologies to operate the Services, remember your preferences, understand how the Services are used, and deliver and measure advertising, including showing you Salon Lofts ads on other websites and apps based on your visits to the Services. Our partners include analytics and advertising providers such as Google or Meta.

You can manage cookies through your browser settings and, where available, our cookie preferences tool. You can learn about and control Google's use of data at policies.google.com/technologies/partner-sites, adjust ad personalization at adssettings.google.com, or use the Google Analytics Opt-out Browser Add-on. On mobile devices, you can limit ad tracking in your device settings.

7. Your Choices

  • Account information: update your profile at any time in your account settings.
  • Marketing email: use the unsubscribe link in any marketing email.
  • Calls and texts: see Sections 3 and 4.
  • Push notifications and location: manage them in your device settings.
  • Cookies and advertising: see Section 6.

Service communications about your account and appointments may continue after you opt out of marketing.

8. Your Privacy Rights

Depending on where you live, including California, Colorado, Connecticut, Oregon, Texas, Virginia, and other states with consumer privacy laws, you may have the right to:

  • know or access the personal information we have about you and receive it in a portable format;
  • correct inaccurate personal information;
  • delete personal information;
  • opt out of the sale or sharing of personal information, targeted advertising, and certain profiling; and
  • limit the use of sensitive personal information, where applicable.

To make a request, email privacy@salonlofts.com or call (888) 295-6073. We will verify your request by matching information you provide with information we have. You may use an authorized agent, and we may ask the agent for proof of authorization. If we deny your request, you may appeal by replying to our decision; if you remain dissatisfied, you may contact your state attorney general. We will not discriminate against you for exercising your rights.

Categories of information. In the past 12 months, we have collected the following categories of personal information, from the sources described in Section 1, for the purposes described in Section 2:

CategoryExamplesDisclosed to
IdentifiersName, email, phone number, IP address, device and account identifiersLoft Owners, service providers, advertising partners (IP/device IDs only)
Customer recordsContact details, limited payment detailsLoft Owners, service providers
Commercial informationAppointments, services purchased, lease and billing recordsLoft Owners, service providers
Internet and device activityBrowsing and app usage, ad interactionsService providers, advertising partners
GeolocationApproximate location; precise location only with your permissionService providers
Audio and electronic informationCall metadata, caller ID, and notes from calls; call recordings only if disclosed at the start of the callService providers
Professional informationLicensing, specialty, business details (Loft Owners and prospects)Service providers
InferencesPreferences and interests derived from the aboveService providers, advertising partners
Sensitive informationAccount login credentialsService providers (used only to provide the Services)

9. Data Retention

We keep personal information for as long as needed for the purposes described in this Privacy Policy, including to maintain your account, provide the Services, administer leases, meet legal, tax, and accounting requirements, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or de-identify it.

10. Security

We use administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit, access controls, and monitoring. No system is completely secure, and we cannot guarantee the security of information. You are responsible for keeping your password confidential. If we learn of a security incident affecting your personal information, we will notify you as required by law.

11. Children

The Services are not directed to children under 13, and we do not knowingly collect personal information from them. Appointments for minors should be booked by a parent or guardian. We do not knowingly sell or share the personal information of consumers under 16. If you believe a child has given us personal information, contact info@salonlofts.com and we will delete it.

12. Loft Owners' Privacy Practices

Loft Owners are independent businesses. Information you give directly to a Loft Owner outside the Services, and how a Loft Owner uses client information they receive, is governed by that Loft Owner's own practices.

13. Accessing Your Account; Deleting Your Account

You can review and update your account information in your account settings. To close your account and request deletion, email info@salonlofts.com. If you have posted reviews that you want removed, please mention them in your request. We may retain certain information as required by law or for legitimate business purposes described in Section 9.

14. United States Only

The Services are intended for use in the United States, and information is stored and processed in the United States.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version with a new effective date and, if changes are material, notify you by email, in-app notice, or other reasonable means before they take effect.

16. Contact Us

Salon Lofts Group, LLC
226 North 5th St., Suite 530
Columbus, OH 43215
Email: info@salonlofts.com
Phone: (888) 295-6073