What is offensive content on social media,social work agencies in nashville tn,careerscape multimedia - Plans Download

23.02.2015
You invest a lot to engage your brand in social media, but malicious content constantly undermines your efforts.
Profanity laden rants and “work from home” scams are just two examples of malicious content that undermines social media marketing investments and damages the brand. Nexgate content filtering automatically removes malware, spam, phishing, pornography, profanity, abuse, hate, and other dangerous content from social media accounts. In 2013, 1 in 200 social media messages contained spam, and 15% of that spam contained potentially dangerous URLs linked to malware, work from home scams, and similar schemes.
To address social spam threats, Nexgate automatically blocks postings from more than 10,000 spammers identified by our Social Threat Intelligence Database. More than 110 content categories and 7 predefined policy templates make it ultra-easy to moderate content.
Nexgate content policy will automatically log, notify, or delete content on the fly across all your Facebook pages, Twitter, and other social media accounts. DSLA goes beyond basic keywords and dictionaries to understand social media language as its communicated in natural form, analyzing the proximity of words in relation to one another, the full thread or discussion, and scanning any short or long URLs to make sure no risky content gets posted. ShareThe release of a recording of Los Angeles Clippers owner Donald Sterling making incendiary, racist remarks set off a firestorm of media coverage this past weekend.
What’s more, this content didn’t just appear overnight as a reaction to Sterlings’ comments being made public. As the examples below demonstrate, posting such negative content is not only unfair to the players targeted in the posts, but also to the other fans who are then forced to wade through the comment filth on their favorite team’s pages.
There’s no doubt that the Clippers’ social media and community management teams are working hard to create a positive, safe place on social for fans to interact. This is why automated content moderation such as that available from Nexgate is an essential part of a successful social media security strategy. To learn more about how we can help, read up on our approach to content moderation here, or contact us to schedule a demo. Social media has grown at such a rapid pace that some people are still wondering how it fits into their lives. Being active on social media can benefit both your personal and professional purposes, provided you portray a work-safe image in your personal social presence.


Depending on the privacy settings used, employers, coworkers, competitors, and others can access and view the posts of any social media account. People used to be able to keep their professional and personal lives separate more easily, but today these two areas of life are increasingly melding into one, in part because of social media. This is especially important for those employed as social media managers who post social updates for their company or client brands, for whom posting to the wrong account could cost them their job. Of course, avoiding any incendiary topics, inappropriate content or offensive posts is a surefire way to ensure you maintain a respectable image on any social profile, but communication training can help you to think quickly and overcome potential public relations disasters with finesse. Queens University of Charlotte’s online Master’s in Communication program helps professionals understand how to leverage social tools and the latest communication theory to advance their personal and professional goals. In fact, Nexgate research found that in 2013, 1 in 28 social media messages contained some form of malicious content.
Hiring an army of people to manually moderate content on all your accounts just isn’t scalable. It delivers scalable content moderation that makes social media safer and more engaging for your brand and community.
In addition, total social spam volume increased by 660% over 2012 – a growth rate 100% greater than non-spam social media. This continuously growing list of global spammers is compiled through ongoing analysis of over 25,000,000 individual user accounts, 10,000 branded accounts, and 300 million pieces of social content. That’s why Nexgate uses patent-pending Deep Social Linguistic Analysis (DSLA) to analyze all social media content. Commentators, NBA players, and the public have all taken to social media to voice their opinions about Sterling’s comments and how the NBA should handle such offensive racial intolerance.
A scan of the Clippers’ social media pages reveals a slew of bad content across the team’s official Google+, Facebook and Twitter accounts, including profanity, abusive comments, and racist and derogatory speech. As shown in the chart below, security risks and acceptable use incidents, such as hate and derogatory speech, bullying, and personal threats, have occurred on a regular basis for more than three months now across the Clippers’ social media. But content moderation on such a massive scale is extraordinarily difficult and tedious when done manually, and is inescapably prone to human error.
Many became active in social media on a personal level, only later realizing that it’s useful on a professional level as well.


Many professionals open two accounts within the same social media site, one for each purpose.
In fact, 34 percent of employers admit to checking employees' social media profiles, and not just the professional profiles on LinkedIn or Google+. Thus, before merging both professional and personal social media accounts, the pros and cons need to be weighed. A famous example of this was when a member of the KitchenAid social media team accidentally posted an offensive tweet about President Obama from the brand’s Twitter handle instead of his personal account during the 2012 presidential debate.
Profanity, hate, bullying, and pornographic content undermine your efforts to create a safe and secure community. Then, review selected content category policy actions and assign your preferences to the desired social accounts. No matter how you are currently using social media, it can be leveraged to benefit you both personally and professionally. Because of social media, people’s lives have become more transparent as work and professional boundaries have blurred. Some social networks allow more than one profile per email address, while others do not, so check the rules of the particular site before creating a profile. As a rule, avoid posting anything on social media, personally or professionally, that would be inappropriate for bosses, coworkers or the company’s clients to see.
One concern about using both professional and personal social media accounts is the fear of accidentally posting a personal message to the professional account. Attackers use social spam to post malware links, and even well-intentioned employees sometimes accidentally post inappropriate content with serious consequences. As long as you are careful to not post inappropriate or offensive content on your personal social media accounts, allowing your personality and interests to shine through could help employers gain a glimpse into the unique individual you are and confirm how you might fit with a company’s culture.




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