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In a new survey conducted in September 2014, the Pew Research Center finds that Facebook remains by far the most popular social media site. Multi-platform use is on the rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users.
While Facebook remains the most popular social media site, its overall growth has slowed and other sites continue to see increases in usership. Facebook continues to be the most popular social media site, but its membership saw little change from 2013. Fully 52% of online adults use two or more social media sites, a significant increase from the 42% who did so in 2013.

Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of larger websites. In the corresponding table, the usage figures of the five social networking platforms measured are presented as a proportion of the total American adult population. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research.
Hitwise categorizes websites into industries on the basis of subject matter and content, as well as market orientation and competitive context.
The market share of visits percentage does not include traffic for all sub-domains of certain websites that could be reported on separately.

Further reports with more details about how people use social media will be produced later this year.

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