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If you are not currently using social media platforms to market your small business, you are definitely missing out on new business opportunities for your company. Emails that include social sharing buttons have a click-through-rate 158% higher than emails that do not include social sharing buttons. Facebook is a well-known Social Media platform to create, participate in groups, share photos, videos, audios online. Facebook presents huge opportunities to set up a group discussing areas of interest relating to your business. LinkedIn is a Professional Networking Social Media platform and the largest network of its kind. A podcast is a series of digital computer files, usually either digital audio or video, that is released periodically and made available for download by means of web syndication. Delicious is a social bookmarking service that allows users to tag, save, manage and share web pages.
If you enjoyed this summary of social media marketing tools for business, go read my free Social Media Marketing Report which contains more useful information about your most pressing questions about social media as a marketing tool.
I have tried social media marketing for getting our new products to be known on the market. I agree, Kayla, Social Media marketing works very effectively if your audience is very targeted.
Marketing your business through social media can be overwhelming, with Twitter, Facebook, and LinkedIn to update and track.
Social media marketing has become an increasingly important tool for all businesses either small or large scale. Now, enhance your marketing efforts with the help of Saleoid FREE Marketing Automation Software. Social media platforms allow you to connect with your target audience, build relationships with your prospects, attract new business leads and most importantly share content and information as it relates to your industry.

Mention –a fantastic tool that allows you to monitor your social media activity by getting alerts on who has mentioned you and your brand. Buffer – like Twitterfeed is a social media management app that gives you the ability to manage your social media networks, by scheduling posts to Twitter, Facebook and Linkedin. Small Business Sense shares small business ideas, tips and resources for independent Entrepreneurs and Small Business owners.
Currently, it is used by more than 50 million professionals to exchange information, ideas, opportunities and business networking. You Tube is a video sharing Social Media platform that currently has 75 million videos and 150 000 more videos are added per day. Yet, with the help of an experienced NYC internet marketing consultant, and free or low-cost online tools, any business owner can quickly master the best practices of social media marketing. In today’s connected world, most of the customers prefer purchasing online, either marketing software or any other thing. Create a social media marketing plan: social media marketing plan includes the summary of everything you plan to do and hope to achieve for your business using social networks. Do social media audit of your social media presence: Do social media audit before creating social media profiles. Try to increase your website traffic with social media: It is a good platform to drive traffic to your website. Make your business profile On LinkedIn: LinkedIn is one of the most popular social network that provide you a large network of professionals, sales opportunities, and a marketing platform for your business. Schedule your post: You can schedule all your posts on social platforms by using automatic scheduling tools like buffers and hotshot.
Avoid mistakes on social media: There are many common social media tactics that can be damaging to your social media presences. Use hashtags with your keywords: Use hashtag with your targeted keyword in your social media post.

Use social optimized content: Getting optimized and figuring out a social media content to your social media success. Hence create a social media marketing plan that will set you up for your business success and will allow you to avoid any social media mistakes. It’s help you to keep all your social media account in a row, such as social profiles and passwords. So the first thing you need to do on a social network is to include your website URL on Twitter, Facebook, LinkedIn, and Google+ company pages there is a specific place where you can put your website URL. There are some important social media marketing tips that will help you improve and promoting your business on social media.
Instead of logging in to multiple accounts throughout the day, you can schedule updates for multiple networks to post in the future. Hootsuite also offers monitoring tools, analytics, mobile apps, and enterprise plans for companies with multiple users collaborating on social media marketing.
Listorious is a great tool for discovering thought leaders in your industry or region who you can follow on Twitter. Listorious lets you search by keywords and phrases and returns results for Twitter users focusing in those areas. The search results will show you account details like user biographies and number of followers for each account. Then, Buffer will automatically schedule the content to post to your desired social media profiles later that day.

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