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In this post, we will see very interesting and equally important insights for various financial companies. The chart below shows the top topics for financial companies which drive most buzz on social media. From the chart is seems that ‘Credit Cards’ is a major topic which creates negative sentiment for most of the financial companies on social media.

Like ‘Credit Cards’, ‘Customer Service’ is a strong driver of negative sentiments for all financial companies.
These sentiment trends are consolidated in following chart which shows sentiment balance for each of the above financial companies. On this topic, HSBC has very high negative sentiments, while most of the other financial companies show generally positive sentiment.

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