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The real advantage of making an editorial or content calendar is that you can create a framework that shows how much and where you’re planning to interact socially.
It’s challenging to rely solely on memory or your WordPress drafts for accurate planning, but companies using this content management system (CMS) can download the free editorial calendar extension and get organized within minutes.
One of the most innovative and brilliant approaches to editorial calendar tools we’ve encountered is VMWare’s “enterprise social media network,” SocialCast. If you’re just starting to warm up to the idea of using editorial calendar tools in the first place, HubSpot’s free template might be the right starting place.
This all-in-one marketing solution boasts that it’s the only editorial calendar tool built for the social media age. WordPress users who are ready for something a bit more robust than the free editorial calendar tools extension should consider CoSchedule, a comprehensive approach to inbound marketing. Social media management solution Buffer is releasing a new feature that enables publishers to pull RSS feeds into their dashboards.

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The software tracks the workflow of your content marketing from strategy to execution and social distribution.
There’s certainly some social elements, but this product allows you to create products, assign tasks, track progress, and collaborate in a way that could totally revolutionize the way you work.
ContentDJ certainly bridges the content marketing lifecycle exceptionally well, and users can track and plan original content, optimize social media posts, and source content for curation from the dashboard effortlessly. If your media team is creating an enormous velocity of content, it may be worthwhile to invest in this platform which can manage hundreds of tasks, deadlines, and concepts at any given time.
You can schedule and assign tasks and dependencies to a number of users within the calendar feature, which offers the added benefit of automated social publishing.

While few brands can afford to be 12 months behind the times in the era of real-time publishing, it’s critical to take a lesson from traditional media in planning and preparedness. Pricing can vary significantly, but it’s typically free if you’re publishing 4 or fewer times a month. The robust platform offers quite a few more capabilities than just acting as a content calendar, including social publishing and analytics. This WordPress extension can be a life-changing addition to smaller teams, but keep in mind it’s capabilities for tracking content offers and social media posts is rather limited.

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