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Those who work in Digital Marketing use digital channels, such as e-mail, websites, social media and text messages to market products to a target audience.
Our client is looking for their next strategic leader for their paid search marketing team. This is the point at which many marketing campaigns were doomed to underperform because ideas untested are always at the mercy of uncertainty.

One of the best career moves you can make is to move away from gut instinct marketing and begin using an evidence-based approach that is methodical and systematic. The views and opinions expressed in this blog are strictly those of the author and do not necessarily reflect in any way the views of MarketingSherpa, its affiliates, or its employees.

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