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Tweetdeck and HootsuiteWith free and premium accounts, these tools are similar in functionality and design with both providing dashboards to manage and measure your social networks. AwarenessThis social marketing hub allows users to publish securly with enterprise-grade permissioning, workflow and audit controls. Few other resources: Full List of Social Media Monitoring Tools, Infegy, SproutSocial, and SAS.

With social media being more integrated with everyday lives and activities, its unwise for companies to ignore all the opportunity that comes with effective social media marketing strategies. As part of Salesforce, this tool is fully integrated with the cloud-based CRM tool to organize all data for better marketing clarity on social media efforts.

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