that hopes tokit out thisnew season is the
independent brandFischer Sports. The family-
owned company,which isheadquartered in
Austria, uses renewableenergy in its three
production facilities andhas a strongethos
as a “tree to ski” company, according toMatt
Berkowitz, director of alpinemarketingand
product. Berkowitz says, “We’realsounique
in thatwedon’tmake clothingor accessories,
but instead focusonproducinghigh-quality,
innovative skis, boots andbindings.
“There’s abig focus in the industry right now
on lightweight technologyand that’s something
we reallyexcel in.We’vebeenadapting the
technology from theNordic skis andbringing
that over to theAlpinedepartment—borrowing
wooden-core technologies andmake the skis
lighter but very stableand strong. That’s the case
for our new ski series, ‘Ranger’—they’re in the
freeride, backcountry ski category.”
THEY’LLBEVISITSFROMOLYMPICSKIERS
Thiswinter isyour chance to skiwithanOlympic
medalist as theFairmontHeritagePlace, Franz
Klammer Lodge inTelluride,welcomesFranz
Klammer himself. If youdon’t feel like competing
withoneof thegreats, the resort hasplentymore
“THERE’S A BIG FOCUS ON
LIGHTWEIGHT TECHNOLOGY
IN THE INDUSTRY AND THAT’S
SOMETHING WE EXCEL IN”
Above:
Theskis fromFischerSportsaremadewithqualitymaterials,andare
designed tobe lightweightandstable—justwhatyouneed foranaction-packedday
A H E M I S P H E R E S S U P P L E M E N T :
SK I
fischersports.com
Photo:
Matt
Berkow
z
it
WELCOME TO
RANGER
TERRITORY
For over 90 years, FISCHER
has been designing and build-
ing innovative ski equipment
for outdoor enthusiasts around
the globe.
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