April 2013 American Way Magazine - page 33

B
elieve it or not, your
computer screenmaybe
getting in thewayof your
dating life.Whilewemayuse
technology to stay “connected” to
friends and family,when it comes
tomeetingpotential partners, the
digitalworldobscures the thing
thatmattersmost:
chemistry
.
Toget apulseon today’s dating
scene,we talked toCindy
Herington, oneof themanydat-
ing experts at It’s Just Lunch,
theworld’s largest personalized
matchmaking service.Here she
explainswhyyou should
ditch
the laptop for the tabletop
.
1
Ditch theLaptop
The premise of It’s Just Lunch is simple:
a lunchdate or drink afterwork is the ideal
first date. It’s a no pressure, relaxed set-
tingwhere you can talk face-to-face. “Real
chemistryhappens in person,”Herington
says. “Youmay be having a great online
relationship, butwhen you finallymeet,
youdiscover that the person you’ve spent
somuch timewith in cyberspace is nothing
likewhat you imagined.”Replace those
digital emoticonswith a casual lunchdate
and you’ll know immediately if you should
take it to the next level.
2
Get aWingman (orWingwoman)
It’s Just Lunch clients often refer
to theirmatchmakers as their “dating
wingwomen” because theyhandle all of
the dating logistics. Heringtondescribes
her role, saying, “We’re genuinely inter-
ested inunderstanding our clients.We
get to know you andwhat you’re looking
for.”Every IJLmatch is hand-selected.
There’s no online profile for
theworld to see and it’s all
confidential. After everydate,
IJLmatchmakers receive
feedback from each client in
order to fine-tune the next
match. “We offer something
online services don’t: someone
to talk to,”Herington says.
Imagine having a full-time
datingwingwomanworking
for youwhile you’re focusing
on your career and personal
obligations.
3
BoostYourDatingROI
Whowants to spend
hours sifting throughonline
profiles and trying to connect
via email, pokes andwinks?
Youdon’t have time towaste
playingdigital guessinggames
andmeeting thewrongpeople.
With IJL’s personalizedmatch
selection anddate coordina-
tion, clients are able to save
valuable time and energy. “Afterwe select
yourmatch,we’ll describe theperson to
you and confirm a convenient time and
place for you tomeet. All youhave todo
is showup andhave funmeeting someone
new,”Herington says. Less time searching
equalsmore timedating.
4
DateSmarter
Herington reminds singles that
they canhave a career and a relationship.
They just have to “date smarter.” IJL
helps youmake time for the things that
matter. Since It’s Just Lunchmatchmakers
take care of all the datingdetails, you can
focus on finding that elusive chemistry
thatmany feel escapes them. Herington
says that her clients oftenwished they
had contactedher sooner. “Most of them
didn’t realize how easy and enjoyable It’s
Just Lunchdating can be,” she says. All it
takes is a simple phone call and conversa-
tionwith an IJLdating specialist to jump
start your dating life. Give them a call
today andmeet yourmatch!
Amy Brinkman Betty Sinclair
Sara Darling
TIPS FROM
IJL DATING
EXPERT
4 TIPS FOR
MODERN DATING
PERSONAL
UpClose and
ALL YOUHAVE TODO IS
SHOWUPANDHAVE FUN
MEETING SOMEONENEW...
800.858.6526 · ItsJustLunch.com
150 cities · 21 years experience
FIND
IJL
It’s Just LunchDatingSpecialists:
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