Bowflex Coupon Codes 2018

Nautilus Inc. markets and sells Bowflex brand of exercising machines. These machines are used for cardio-muscular training and building overall strength of the body.

When the product was first conceived of and marketed in 1986, the name of the company was Bowflex of America. Subsequently, it went public and the name got altered and became Bowflex Inc. In 1999, when the company decided to float an IPO, the name was further modified as Direct Focus Inc. All along, the company was demonstrating rapid success, which encouraged the purchase of Stairmaster Fitness, Schwinn Fitness, and, most importantly, Nautilus Corporation. From 2002 onward, this company is known as Nautilus Inc. and has several other lines of products besides the Bowflex line.

The two main designs offered as gym models in the Bowflex range are Bowflex revolution and Bowflex power rod. Depending on the complexity and ease of use, they are categorized as platinum, premium, or value series. The big difference between the conventional pulleys or weights and the Bowflex products is the use of rods made of graphite that provide constant tension or resistance. Additionally, much lesser space is used owing to the compact design.

Nautilus Inc. is based in Vancouver, Washington, and has staff strength of around 1,500. The revenue earned by Nautilus Inc. in 2011 was $180.4 million, which is an increase of 7.1% over the previous year’s figures.