Roth Capital Partners acts as Placement Agent &
Financial Advisor to Mountain Crest Acquisition Corp.
and Playboy Enterprises, Inc.

For more information please contact:
Investment Banking
Byron Roth
Chairman & CEO
(949) 720-5721
Paul Zaffaroni
Managing Director &
Co-Head of Consumer
Investment Banking
(949) 720-7174
Jacob Frank
(949) 720-7135
Equity Capital Markets
Aaron Gurewitz
Head of Equity
Capital Markets
(949) 720-5703
Nazan Akdeniz
Senior Vice President
(949) 720-5740
Lou Ellis
Senior Vice President
(949) 720-5739




Transaction Information
Playboy Enterprises, Inc., owner of one of the largest and most recognizable lifestyle brands in the world, and Mountain Crest Acquisition Corp. (Nasdaq: MCAC), a publicly-traded special purpose acquisition corporation, have completed their business combination, pursuant to which Playboy became a wholly owned subsidiary of Mountain Crest and Mountain Crest changed its name to PLBY Group, Inc. The business combination was approved at a special meeting of the stockholders of Mountain Crest held on February 9, 2021. PLBY Group's common stock is listed on the Nasdaq Global Market under the ticker symbol "PLBY".  In addition, PLBY Group completed a private placement with institutional and accredited investors consisting of 5,000,000 shares sold at $10 per share for gross proceeds of $50 million.

ROTH Capital Partners acted as financial advisor & placement agent for the transactions.

About Playboy
Playboy is one of the largest and most recognizable global lifestyle platforms in the world, with a strong consumer business focused on four categories comprising The Pleasure Lifestyle: Sexual Wellness, Style & Apparel, Gaming & Lifestyle and Beauty & Grooming. Under its mission of Pleasure for All, the 67-year-old Playboy brand drives more than $3 billion in global consumer spend and sells products across 180 countries. Playboy is one of the most iconic brands in history. (Source: Company Press Release | 02.10.21)

About Mountain Crest
Mountain Crest Acquisition Corp is a blank check company formed for the purpose of effecting a merger, share exchange, asset acquisition, share purchase, reorganization or similar business combination with one or more businesses. Mountain Crest Acquisition Corp's efforts to identify a prospective target business will not be limited to a particular industry or geographic region, although the Company intends to focus on operating businesses in North America. For more information, please visit (Source: Company Press Release | 02.10.21)

About Roth Capital Partners
Roth Capital Partners, LLC (ROTH), is a relationship-driven investment bank focused on serving emerging growth companies and their investors. As a full-service investment bank, ROTH provides capital raising, M&A advisory, analytical research, trading, market-making services and corporate access. Headquartered in Newport Beach, CA, ROTH is privately-held and employee owned, and maintains offices throughout the U.S. For more information on ROTH, please visit

Date of Announcement: 03.24.21

The material, information and  facts discussed in this announcement other than the information regarding Roth Capital Partners, LLC ("ROTH") and its affiliates, are from sources believed to be reliable, but are in no way guaranteed to be complete or accurate. This announcement should not be used as a complete analysis of any companies, securities or topics discussed herein. Additional information is available upon request. This is not, however, an offer or solicitation of the securities discussed. Any opinions or estimates in this announcement are subject to change without notice. An investment in any security based on this announcement may involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Additionally, such investments may involve a high degree of risk and may not be suitable for all investors. No part of this announcement may be reproduced in any form without the express written permission of Roth. Copyright 2021.