Page 67 - CMC 2019 HISPANIC MARKET GUIDE

COMPANY WEB ADDRESS
http://www.lexia-global.com http://www.lexia.cc
PRIMARY ADDRESS
7315 Wisconsin Avenue, Suite 400 West Bethesda, MD 20814
301 841-7730
COMPANY NAME
LEXIA Insights & Solutions
YEAR FOUNDED
1995 Mexico, 2009 United States
OTHER OFFICE LOCATIONS
Mexico City
COMPANY GENERAL E-MAIL ADDRESS
lexia@lexia.com.mx
2018 CAPITALIZED BILLINGS
N/A
OWNERSHIP/COMPANY AFFILIATION
100% by LEXIA Insights & Solutions
TOTAL NUMBER OF EMPLOYEES
75
KEY PERSONNEL
Guido Lara | Chief Executive Officer Guido@lexia.com.mx
Claudio Flores Thomas | Vice-President and Partner Claudio@lexia.com.mx
Karina Vega | Associate Director Karina@lexia.com.mx
Adriana Arizpe | Consultant Adriana@lexia.com.mx
Claudia Angel | Director Communications Claudia.angel@lexia.com.mx
Francisco González-Cos | Senior Communications Analyst
francisco.gonzalezcos@lexia.com.mx
MISSION STATEMENT
We empower brands by portraying the needs of Latinos, identifying meaningful insights behind their behavior, detecting business opportunities, and co-creating solutions with a multi-disciplinary team that sees the world from different perspectives.
CURRENT CLIENTS
Mexico Tourism Board 2005 BIMBO 2006 Danone 2006 Citibanamex 2007 Colgate-Palmolive 2006 Televisa 2006 SCA USA 2011 Los Altos 2011 Home Depot 2012 Barcel USA 2014 AT&T 2015 Elevation 2015 FOX 2017 Cerveceria Cuauhtémoc-Moctezuma 2018 Samsung 2018
TOP FIVE COMPANY SECTORS (by revenue)
• Consumer & Packaged Goods
• Financial Services
• Entertainment/Sports/Media
• Public Opinion
• Telecommunications
TOP TEN COMPANY SPECIALTIES
• Market Research •
• Strategic Planning •
• Brand Planning/Building •
• Public Opinion •
Cultural Understanding Consumer Insights User Experience Messaging
COMPANY PORTFOLIO
http://www.lexia-global.com
LEXIAGlobal/ lexiaglobal company/lexia-insights-solutions/ LEXIAUSA
member CMC 2019 HISPANIC MARKET GUIDE
67
YEAR ACQUIRED