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Copyright © Scarborough 2018 “Market/Release: Hispanic DST Multi-Market 2018 Release 1 Total (Dec 2016 - May 2018)
The smartphone is the heart of Hispanic technology obsession.
Dating/personal ads, college courses and listening to music are the top three categories across the board.
Hispanics spend as much time using their smartphones for scanning QR codes as they do for social media.
CMC 2019 HISPANIC MARKET GUIDE 25