
Subject: Your "ICS" Email Course - Part I

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Instant Cashflow Secrets eCourse Part I - How To Get Your Hands
On Quality Information (For Your Own Use and Profit) That Others
Have Already Written!

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{FIRSTNAME Fellow_Marketer},

Welcome to Part I of "Instant Cashflow Secrets". If you're 
constantly at a loss for 'hot' product ideas... You won't be 4 
days from now. That's a promise. ;-) You'll discover proven,
fast product creation techniques used by people like Yanik 
Silver, Corey Rudl, Anthony Stillwell, Jimmy D. Brown, Tony
Blake, Joe Vitale and others.

Creating your own product doesn't have to be a pain and it 
doesn't have to take weeks. Some of the techniques you'll read
will show you how to get a unique product of your own and start
making sales in a matter of days.

-----

Today I want to show you a simple technique that you can use to
create the bulk of your new information product without doing
all the writing and without coming up with a great idea of your
own. The problem most people have with creating a simple product 
is that they have to first come up with a great idea.

You don't need to worry about that.

Let other people come up with the great ideas for you. I'll give
you an example of something I did recently. First... I started by
frequenting the online forums dealing with my subject which
is marketing...

Here's Where You Can Find Hundreds and Hundreds Of Posts To Get
You Started! http://www.ablake.com/archives/index.html

Seeds Of Wisdom Publishing's Entrepreneur Forum
http://www.sowpub.com/cgi-bin/forum/webbbs_config.pl

Business Success Discussion Forum
http://msgboard.iverify.com 

Bizweb 2000 Cybermarketing InfoBoard
http://bizweb2000.com/wwwboard

Get High-Traffic Forums
http://gethighforums.com/bin/Ultimate.cgi?action=intro

Willie's Crawford's Marketing Forum
http://williecrawford.com/cgi-bin/index.cgi

Ken Silver ONLINE 
http://network54.com/Hide/Forum/11488

Friends In Business
http://www.friendsinbusiness.com/board1/

Home business Web Sites Forum
http://www.homebusiness-websites.com/cgi-bin/index.cgi?

Profits With Information Discussion Board
http://www.klausdahl.com/forum/index.cgi?

Find More Forums Here:
http://www.forumone.com/index/display/

Online forums are a wealth of information and good indicators of
what type of information people are looking for because this is
where they go to complain about their problems. I noticed the
same topic kept coming up over and over again and that was...

                  How To Outmaneuver Competitors

Marketers were complaining left and right about how competitors
were stealing profits from them by offering more and more ebooks
in their product packages for an ever decreasing price.

I knew that the key to dealing with competitors was all about how
you position yourself and your products.

With that in mind I searched for and found a great report written 
by Ted Ciuba titled... "How To Craft Your Own Killer USP". Your 
USP or "Unique Selling Position" is what tells potential customer 
why YOU should get their business and not your competitors. Since 
Ted had already written a brilliant report on how to effectively 
deal with competition I saw my opportunity.

I wanted to use Ted's report in a manual I was writing on how to
clobber competitors, but I needed permission for that.

Ted is a well-known and highly respected marketer. Now, I could
have easily been intimidated by his success, but one thing I've
learned is that the people who you think of as being the most 
successful are often the easiest to talk to.

Besides, my thing about asking people for stuff is... "The worst
thing they can say is NO. If they do, you didn't lose anything. 
You already don't have what you're asking them for so you can 
only gain something by asking.

With that in mind I sent Ted a detailed email outlining what I 
wanted to use his report for and his reply was Yes.

The email I sent stressed the benefits to Ted by letting me use
his information. It wasn't about me or how I would benefit. What
most people don't realize is that if someone is doing something
online to get exposure... This person will usually be more than
willing to work with you if what you propose will put them in a
position to get more exposure.

It all starts with identifying what people want and then finding
someone who has already written great information on the subject.
Many profitable deals start out as a simple email and this goes
on all day everyday.

Be a part of it.

Find out what people want. Lurk in the forums and listen to 
people tell you where it hurts and then go out and create (with
the help of someone who has already done much of the work) a 
simple report that eases their pain.

People want solutions and online forums are one of the main 
places they go to ask for help. You need to be there when they do 
so you can get a sense of what your target market wants.

==========
If you're wondering where you can read Ted's "How To Craft Your
Own Killer USP" and see how it's being used, get a free copy of 
"The Most DANGEROUS Marketing Secret" below.

               The Most DANGEROUS Marketing Secret
         http://www.getfreeadvertising.com/dangerous.html
===============

There are people out there who simply LOVE to write. They would
rather write than spend time marketing what they wrote. Many 
people will be more than willing to let you use their information 
as long as you give them proper credit and show them the benefit 
of what you want to do.

I've only been turned down once. Actually one person didn't 
return my email so even THAT wasn't a real rejection.

Using this simple technique I've co-created...

  => Create Money Out Of Thin Air - How to use "hidden" online
     resources to create profitable information products in no
     time flat. I saw a great discussion board post and got
     permission to use the information in my private site.

The bulk of this report was written by another marketer. It was
originally posted on his discussion forum under a different name
and the reason it jumped out at me was because it was getting
tons of positive feedback.

Seeing how people were reacting to this information told me that
this would make a "killer" expanded report. So, with a simple
email to the author explaining what I wanted to do... That report
was now available for my use.

  => How To Use Free Software To Make Money - Simple steps to
     making freeware and shareware products pay. This proven
     money-maker is right under your nose.

This report included copyrighted information from another site.
I originally wanted to expand on the information and sell the
Master Reprint Rights to this report so I approached the owner
about those rights (not listed on the site) and worked out a 
deal. I traded access to one of my products in exchange for a
price reduction on the rights I wanted.

Instead of paying full price for the information I wanted... It
came at a nice discount. Even people like Terry Dean who has a
hugely successful and profitable business tries to get discounts
where he can. Although it did cost money to get my hands on what
I wanted in this case... Others paid more.

  => Got permission to update "7 Secrets To Unlimited Traffic"
     which was written by Allen Says of the "Internet Marketing
     Warriors". I have links all over that ebook just for asking.

The reason I wanted to do this is because the "Internet Marketing
Warriors" is a huge group of marketers actively doing business
online and one of the things they do is promote customized copies
of "7 Secrets To Unlimited Traffic".

Just by asking I can now profit from what people are already out
there doing. The creator of this ebook gets his work updated 
without doing any writing while I (in exchange for a little
writing) get tons of free exposure.

And there's more, but you get the point. This works.

The bottom line is that people write to get free exposure. Show 
them that you can help them get that exposure and YOU will be 
well on your way to creating your own special report without 
starting from scratch or spending a lot of money.

When people want something... Help them get it but on your terms.

Best Wishes,

Anthony Stillwell

P.S. Tomorrow I'll let you in on another very easy way to crank 
out powerhouse information products in five days or less. 
Actually, it should only take you about three days. Stay tuned!


          (c) Anthony Stillwell. All rights reserved



