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Atualmente, o brasileiro vem aprendendo a cada dia, que comida rapida e fora do aconchego do lar tambem pode ser saudavel, por isso a busca por refeicoes leves, na hora do almoco, tem sido, cada vez maior.
O negocio no segmento de alimentacao sempre foi muito promissor, pois alimentar-se e uma das principais necessidades do ser humano. Porem, muitos empreendedores, ainda mais “antenados” na evolucao de pensamento, comportamento e cultura, passaram a perceber que investir em alimentacao saudavel e uma boa pedida de investimento, principalmente acompanhando o crescimento do mercado de alimentacao fora de casa. Por essa razao, franquias famosas como a rede Subway, vem demostrando sucesso, dia a dia, em muitas cidades, sendo isso claramente expressado em seus numeros, tornando-a, comprovadamente, a maior franquia do Brasil no ramo de alimentacao com mais de 1400 lojas espalhadas por todo o territorio nacional.
Nunca e demais falar que para a abertura de qualquer negocio, a identificacao com o segmento e fundamental para que o crescimento do empreendimento seja constante e perene.
Sendo muito peculiar, este seguimento, alem de todas as burocracias e rotinas que a operacao de todo tipo de negocio exige, como documentacao de alvaras de funcionamento, contratacao de funcionarios, cuidado essencial com a qualidade e frescor dos alimentos e a gestao de estoque para o setor de alimentacao, bastante criteriosa e que exige cuidados redobrados com os prazos.
Principalmente neste tipo de empreendimento, onde o produto final leva em sua base materias-primas com perecividade muito alta, nao podendo ser armazenadas em qualquer local, ou mesmo, por um periodo muito grande de tempo. Entao, sempre tendo em mente que a Franquia da Subway e uma rede de lanches naturais e que, por isso, precisa que seus produtos estejam sempre frescos. Outra capacidade a ser desenvolvida pelo o empreendedor e o habito e a disposicao de visitas regulares a mercados para compra desses produtos ou definicao de parcerias de confianca. E claro que, alem disso, nao podemos nos esquecer de que o consumidor, hoje em dia, esta muito mais consciente dos seus direitos, de modo que, outras preocupacoes constantes, na vida do empreendedor, serao com higiene e com os orgaos municipais responsaveis pela vigilancia sanitarias.
Isso tudo, simplesmente, por que, afinal das contas estamos falando da marca de uma grande empresa que “prega” nao apenas qualidade, mas acima de tudo a saude. Entao, antes de preencher o formulario para a compra da franquia, e preciso fazer uma profunda reflexao interior para saber o quanto voce esta disposto a ter essa rotina diaria, de modo a nao entrar paras as estatisticas de empresas que encerram precocemente suas atividades.
Se frente aos desafios acima citados, voce verificou que tem as caracteristicas e disposicao necessarias para ter uma Franquia da Subway, vale acompanhar as informacoes abaixo de modo, a saber, o que encontrara nessa nova caminhada. Ter uma Franquia da Subway nao e um dos investimentos mais baratos que se possa ter em segmentos de franquias. Entao, para que voce se anime, se planeje e va adiante segue alguns numeros da Franquia da Subway. Se voce ja decidiu abrir uma franquia, mas tem receio se tera sucesso com o empreendimento… A chave para reduzir os riscos e se preparar. Ja pensou em abrir um negocio digital na Internet e obter uma renda extra enquanto continua trabalhando no seu emprego atual?
SUBWAY® is an American restaurant franchise that primarily sells submarine sandwiches (subs), salads, and personal pizzas. Subway restaurants Malaysia offers Buy 1 FREE 1 Sandwich in celebrating new outlets grand opening promos. Subway (stylized as SUBWAY) is an American fast food restaurant franchise that primarily sells submarine sandwiches (subs) and salads. 0 PRINT Use this content Brothers Michael (right) and Andrew Foster at their new Subway drive thru store in Maroochydore.
Local Real Estate Subscribe Now ANYONE sceptical about just how quickly you get your sandwich made at the new drive-through Subway outlet on Maroochydore's Aerodrome Road can take comfort in the fact that there is a Sub Jammer regional champion in charge. Arts, crafts, food and live Music at Buderim Easter Fair All the fun can be found at Buderim's 49th Easter Fair.
In 1987, Gerry Lev, then a Calgary franchise consultant, discovered the Subway concept at a trade show. The answer lies in a potent combination of organizational ease, corporate savvy and media communications, all boosted by the intrinsic qualities of the BC lifestyle.
The price of a Subway sandwich begins at around a dollar and, although the corporation’s research shows that portability is not a major factor overall, it’s probably a bigger factor with BC consumers, who appreciate the fact that they can buy their lunch on their way to work or school, or stow one in a knapsack to eat at the beach or on the mountain. The Subway benefits are not difficult to communicate to a receptive public—everybody loves a sandwich. The BC division took off in 1993, when the franchisees decided to go beyond the 2.5% of sales which they were contracted to put into advertising and begin an Additional Funds Program, becoming the first Subway division to do so. Another major promotion is the chance to win a trip to the Stanley Cup Finals—essential, of course, for the all-important 18-34 male demographic.


Subway heavily promotes the latter, but the low-fat aspect adds irony to any discussion involving the fast-food industry. Iverson says that the real credit goes, of course, to Gerry Lev and the Subway franchisees. Passing away just a few days shy of his 68th birthday, DeLuca saw his franchise chain struggle of late. Leave a Comment Franchise Brasil – O Blog para quem quer uma franquia e nao sabe por onde comecar.
Dessa forma, muitos empreendedores que pretendem se “aventurar” na abertura de um negocio proprio, acabam lancando mao desse nicho de mercado, pra la de tradicional.
Peter Buck sempre pesaram muito pela satisfacao dos clientes, de modo a oferecer um produto conhecido por seu valor nutricional e qualidade. Contudo, com a estrutura e suporte que sao oferecidas pela franqueadora aos interessados, com um bom planejamento e possivel almejar um empreendimento desse porte. Leituras, cursos e conversas com outros empreendedores e essencial para evitar o insucesso. Com certeza as chances de sucesso aumentam sensivelmente. Conheca este treinamento e coaching do Aprenda Franquias. Preparamos um artigo que aborda este ponto, mostrando as preocupacoes de quem pretende abrir uma franquia e tem incertezas quanto a seguranca financeira.
Sport24th Mar 2016 5:00 AMComment NOOSA ELECTION: What's the rest of the week looking like? They see Subway outlets while vacationing in other countries and just assume that Subway is another BC firm that has done well. The marketing plan comes from head office in Connecticut, Riney develops is nationally, and the local agencies worth with their own franchisee boards to develop the plan locally. It raised $35,000 for Canuck Place (at the beginning, before the band-wagon effect kicked in). But community involvement is Subway BC policy, and philanthropic promotions stretch advertising budgets. This has not always been easy, considering the fact that half of its radio spots and all of its television ads are created in Chicago.
The latter are created by franchisees, and this allowance is yet another reason for Subway’s success.
They too have followed the formula of becoming part of their communities’ fabric, while staying with the national plan.
The chain is estimated to have slumping same-store sales and depressed profit margins for its franchisees over the last year. Some who were at the annual franchisee conference commented to this journal that DeLuca looked very ill and weak at the meeting.
DeLuca is survived by his wife and high school sweetheart Elisabeth, son Jonathan and daughter Erica.
Se precisa de financiamento para ajudar na abertura da sua franquia, veja nosso artigo especial com fontes de financiamento.
Subway is one of the fastest growing franchises in the world, with 43,035 restaurants in 108 countries and territories as of November 15, 2014. In 1988, Lev founded Subway Developments of BC, and the division celebrates its 10th anniversary with 218 stores. But they eat a lot of Subway sandwiches—400,000 a week, putting annual sales at $90 million.
Subway collects advertising funds from franchisers, and that money is spent on ‘national’ (North American) advertising, care of Chicago agency Hal Riney & Partners. It took a while for US creative teams to realize that Canadian and American sensibilities aren’t the same. The concept was a small part of the national marketing plan, but i2i worked with Global Television to make it fit the BC culture, and it took off. BC has the largest senior population in Canada and seniors are concerned about blood sugar, fat and cholesterol.


DeLuca, who graduated from high school in 1965, had hoped that the new sandwich shop would pay his way through college. She assumed responsibility for day-to-day operations of the franchising company from the weakening CEO.
Subway is one of the fastest growing franchises in the world with approximately 33,679 restaurants in 93 countries.
Music24th Mar 2016 5:00 AMComment Hilary Swank engaged to Ruben Torres HILARY Swank is engaged to Ruben Torres. Unauthorised reproduction is prohibited under the laws of Australia and by international treaty. It is the second-largest franchise in the world, next to McDonald’s, in front of 7-11 and Century 21; and it is the largest franchise in BC. And, out of all Subway divisions, and in terms of sales, the BC division is at the top, leading by up to 25%. The Subway bread is baked in front of customers, which is another selling point; and there’s our traditional ‘U-Gouge’, which is a way of cutting the bread so the contents of the sandwich won’t fall out. That agency works with a corporate board, and a franchise board, while keeping everyone moving in the same direction—no mean feat, considering the company’s growth: from 10 restaurants to 1,000 in the first 20 years, to 11,000 a decade later, to 13,000 six years after that. That’s not much for the ultra-aggressive fast food industry, but it’s way more than the franchise had in 1991, when i2i partners Stuart Ince and Cam Iverson began with Subway.
Its Heroes for Hunger program gave a free sandwich to anyone who delivered a Food Bank donation. We’re perceived as being sports-related, even though, at the professional level, McDonald’s is much more invested.
We can’t advertise that way, so we have a Kids Pack program—a school lunch with a sandwich, drink, cookie and toy. In BC, before Subway came here, submarines were seen as something that fat men ate while they watched TV. The duo closed the old one, also on Aerodrome Road, and bought and closed the Alexandra Headland store to open the new drive-through, near Joyce Mayne.The Alex store was on the market, but it had to be shut down because it was too close to the proposed new one.
If that lead is narrowing, it’s because BC has become the model for divisions which are following its lead and catching up. Every day, Subway feeds supporters of something: the Terry Fox Run, the Children’s Festival, the March of Dimes, Boy Scouts, the BC Boys Choir, Minor League hockey and Little League baseball. At the beginning, we had to focus on the 18-34s, then we built in the 12-17s, then we spread out to the 12-49s. His small sandwich shop became the largest restaurant chain in the world by shop count, now some 44,000 franchises.
The cost to open a Subway franchise is $140,000—a McDonald’s franchise can run from $700,000 to $1 million. It supports scholarships, and it bought the ‘Shout No!” program, working with police and schools on child safety. It is a relatively new concept,” Mr Foster said.“There is one in Townsville and they've got half a one at Helensvale. I think it is the Rolls Royce of Subway, and since we've done this, other owners on the Coast have set aside where they are going to build a drive-through. Their plan is to open within the next year.“It is hard to find a location, but we eventually got a site. He said the drive-through store would be fitted out according to the new Subway design with LCD TVs and banquet seating.The store is having an official open day on February 13. In an interesting twist, the site of the new store was a drive-through salad bar once upon a time.



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