EMAIL 1 

=======

SUBJ:  Media Opportunity for [NAME]

[FIRST NAME],

My name is [YOUR NAME]. I provide online news sources with content about successful small business owners.

I need a [PROFESSION] in [CITY] for the next story.

I’d like to profile you in this nationally syndicated news release about “What’s Working Now” in your business. 

It could focus on a service that gets great results for your clients, a new offer you’re promoting or even a philosophy that you attribute to your success.

It will appear on the websites of dozens of local ABC/NBC/CBS/FOX stations, plus several newspaper and radio station websites too. 

While this is great exposure for your business, the real benefit comes from how I leverage it. 

I use it in a specific way that builds your brand within the local community, while increasing your "Google Authority" too - which can lead to improved search results.

If you want to know more, let me know in the next 72 hours, and I’ll email you the specifics. 

Thanks,

[CONTACT INFO]

EMAIL 2

=======

Thanks for replying, [NAME].

As I stated before, I provide online news sources with content about successful small business owners.

I’d like to profile you in a nationally syndicated news release about “What’s Working Now” in your business. It will appear on the websites of dozens of local ABC/NBC/CBS/FOX stations, plus several newspaper and radio station websites.

But, the benefit is far more than just exposure for your business.

I specialize in helping small business owners leverage my powerful network of national media resources to build their brand locally.

At the same time, it builds "Google Authority," which is the trust and value Google gives to a business.

Your story will be designed in a very specific way to maximize this Google Authority, while enhancing your previous search optimization efforts. 

It will include your local citation (which is your name, address and phone number), backlinks to your site, Google listing and an embed of your Google Map. 

All these elements send signals to Google that you are a preferred business, and are proven to positively affect search rankings.

Because of my media relationships, your optimized story (with citations and backlinks) will appear on dozens of trusted news sites within 72 hours.

I 100% guarantee my work, and will send you a report with links to verify each placement.

It’s a simple 3-step process:

1. I create an optimized news release about [BUSINESS NAME] and “what’s working now” for you. It will include a quote from you, backlinks to your website, local citation and a picture of you or your business.  

2. I publish it to all my national syndication partners. Dozens of Newspaper, TV & Radio News websites including affiliates of ABC, CBS, NBC & FOX from several cities across the country will post it. This will give you dozens of citations and backlinks from trusted sites.

3. I help you leverage this national coverage by incorporating it into an engaging social media campaign. Your customers and followers will see that you are being talked about all over the United States.

Sometimes, these are the most popular posts of the year for clients.

I normally charge $1500-$2000 for this type of service. But I created this “What’s Working Now” campaign specifically for business like [BUSINESS NAME]. So, I'm offering it at a special price of only $500.

AND REMEMBER...this is a total tax write off. Since you are using this as a legitimate marketing tool to promote your business, the costs of this package are 100 percent deductible. 

This isn’t something that takes weeks or months. Publishing and syndication happens quickly, generally in less than 72 hours... and, again, it’s guaranteed. 

I have a couple of openings next week to start new campaigns, so let me know soon if you are interested so I can get you on the schedule.

If you are NOT interested in increasing your Google Authority, please reply and let me know that too and I won't follow up with you anymore.  


Thanks,

[CONTACT INFO]