90% of small businesses remain small especially when started small. Most of the time, the Entrepreneur who started them did not imagine they could grow big. Most times these businesses were started out of necessity.
In Good to Great, the writer studied popular big companies to understand how they grew. In the eMyth Revisited, the foundation of a business that will grow big starts with building a System.
Big companies are run by Systems that operate regardless of the presence of the business owners. For instance, the banks use a Banking application to support their millions of customers across the globe. The system runs 24/7.
You can get the two books above for a deeper understanding
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