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Google Search Console is a free service that allows you to monitor and maintain your website when analysing search results.
So now you understand how imperative it is that you implement Google Search Console on your blog.
If you’ve never used Google Search Console before, the first step is to add your site and verify it. If you are on WordPress using the Yoast plugin, verification is straightforward via the Webmaster Tools tab. Sitemaps are files that give search engines and web crawlers important information about your site regarding how it is organised and the type of content your site contains. Submitting a sitemap to Google Search Console ensures Google is more efficient when crawling your site.
At some time or another, regardless of how fastidious you are, chances are high that your website will experience errors. This will take you to the crawl errors page, which displays any site or URL errors found by Google’s bots whilst indexing the page. There are so many more features in Google Search Console that I hope to cover in future articles, for now I hope you can now see how important it is to set up Google Search Console for your site. Facebook has taken the next step in their attempt to become more business integrated and savvy.
These are the nine Facebook messenger bots you should check out especially if you are looking for ideas on how to make your own brand more social media friendly. It is a great way to see what they have to offer, without having to go through their site and manually search their products. They are now trying to add some extra perks to their service to get beyond these damaging setbacks, like their new messenger bot. Want easily digestible finance tools that will give you information you can actually understand? If you are sick of filtering through biased news networks for information that you can rely on, you may like this particular bot. CNN has their own bot, but it is nice to see third party alternatives providing measured and simple news bites without the agenda. Get access to doctors from all over the world, ready to answer your health related questions. Pizza Hut is the first company to offer pizza delivery through a chat bot and that is a surprise.
There are sure to be a lot of late night weekend orders from people who are drunk ranting about their exes on their Timeline, that is for sure.
If you have a chat bot for messenger you think should be on this list, let us know in the comments.
The post 9 Useful Facebook Messenger Chatbots: Marketing Examples to Learn From appeared first on Internet Marketing Ninjas Blog. Our communities have been discussing the story, along with a few stories about links, AdSense, HTTPS, and more this week.
The standard practice is to make them blue and underline them, but if you’ve been surfing the web lately you might have noticed that not everyone does that anymore. As Google grew and became more sophisticated, there were some webmasters who wondered if links would fall by the wayside. Eric Ward recently reported for Search Engine Land that links are actually more important than most people think. Attending regular industry conferences and trade shows involves some sacrifices – money and time, specifically. So if you’ve got a website that takes a user’s location to display relevant ads or content, that function could be totally broken for Chrome browsers as of April, 2016! A user from WebmasterWorld has fallen victim to a very stubborn and malicious content scraper. The post Links and Usability, Verizon Buys Yahoo, And More: Weekly Forum Update appeared first on Internet Marketing Ninjas Blog. Since the inception of the term in 1948, brainstorming has been the most powerful tool for creative problem solving for designers and marketers. The goal of a brainstorm is to generate creative ideas and solutions through group discussion and interaction.
For true creative brainstorming, we don’t want our commandos to prepare with research or preconceived solutions. However, before we go through a good brainstorm warm-up, we need to know that we’re warming up the right things. To understand how to warm up properly for a brainstorm, we must identify the muscles needed. Although group thought is sparked by individual ones, whoever is sharing an idea absolutely needs to have everyone else’s full attention. Everyone stands in a circle except for the moderator, who in this game acts as the sheriff. Each person adjacent to the croucher must turn to the other and shoot at them with their hands.
The way the game works is that you can pick a topic (I like to pick something themed for the brainstorm at hand) and then participants try to make a joke using that format.
If I asked you to explain what a hat was and why it was valuable, you’d probably easily be able to do it. In this game, you get the group to shout out two nouns that are to be combined into a new product. Another GREAT version of this is the Reversed Brainstorm exercise from Bastiaan van de Werk. I imagine most people have done some version of this game at camp, in a drama class, or on a car trip with the family.
The game can end after a few revolutions around the room or the story seems to find a natural ending. This is a simple game in which your group is going to a picnic and each has to bring something they think is useful.
As it is, this game is particularly taxing on the creative, but the point is to show how negative reactions to ideas seem to make the picnic planning process tedious and clunky. As a moderator, it’s really hard to get everyone comfortable with the creative brainstorming mentality in the first few minutes. The post How To Run A Great Marketing Brainstorm: The Creative Warm-Up appeared first on Portent. When it comes to an SEO interview, questions can range from anything from the tools you use to the latest algorithm updates.
If you’re looking to hire an in-house SEO analyst, we want to help you find the right one. Hiring an in-house SEO analyst is not a replacement for the breadth and depth of industry knowledge that an SEO agency brings.
DoFollow links give SEO link juice, boosting up the authority of the website that receives them. There are millions of websites on the internet, and it’s a seemingly impossible task to check their quality.
Not only is Google’s algorithm getting better, Google is beefing up their human touch too.


Lesson: Secure high-quality content for your site by developing it in-house or by hiring a freelance writer. Additionally, the downside of article syndication is having your website pushed down in the SERP. Whether you’re thinking about starting a company, revamping your current business, adding a new product line, or just making sure your current SEO approach is on the right track, keyword research is a fundamental part of the process. The reason keyword research is so indispensable is that it’s one of the easiest ways to get insight into what your target audience cares about and what language they use to talk about it. The purpose of this post is to take some of the ambiguity and mystery away from what keyword research is (and isn’t) about. I cannot stress how important it is to implement the use of Google Search Console on your blog, as I see far too many bloggers ambling along without it when it can add invaluable insight into how you should be optimising your blog’s performance.
Whereas Google Analytics tells you how your users reached your site, the Google Search Console tells you how the Googlebot sees your site. It will help you understand how Google views your website so you can optimise its performance for better search results. Other information is included, such as how often your site is updated, metadata, and information about videos and images. Before you are notified of errors through your readership, you can use Google Search Console to notify you of problems. It truly is the command centre of your website, offering valuable visitor statistics, error identification and location, alongside the ability to use this information to optimise your site to streamline performance and increase your readership.
Their Messenger system is allowing companies to create bots letting users purchase products, request services, get information, and more. I find the bot to be a lot more useful and easy to navigate than their in-catalog browsing features. Their prices, what they now pay their drivers, dangers posed to passengers due to lax background checks, and now competition Lyft gaining serious traction in the wake of various scandals. You can now connect your account through messenger, and request a ride within Facebook, no matter where you are. This piece of AI learns your preferences and remembers them, helping to pick out items that you are more likely to want. As someone without any financial knowledge, it makes a very complicated subject seems a whole lot simpler… which is a major plus. It gives you quick, tiny bites of current events and news stories, without any political angle. With how many are now jumping on the app and even gaming console order train, you’d have thought competition would be fierce to be the first to take advantage of this new way of selling. Would new ways of identifying a website’s importance and relevance to a search query develop?
Some of us are less surprised to learn this than others – you can get some great links for reading over on Threadwatch! But at that point, isn’t it worth giving back to the community with what you’ve learned? The definition of good traffic is a little different for everyone – get some ideas from this thread! A significant amount of their content has been stolen and re-purposed to make a quick buck with AdSense. For many of us who have been around to watch the old search engines come and go, putting AOL and Yahoo in the same bucket says a lot about Yahoo’s potential future.
The brainstorming process has been adjusted and reworked by many, but the core principles have remained intact. For example, if you’re about to start the Tour de France, you better stretch your legs out before you hop on a bike. An atmosphere that appreciates and encourages free thought devoid of criticism that allows participants to shoot ideas from the hip as long as they’re on topic. It’s much easier to break down barriers when people feel the freedom to give words of encouragement with ideas they like.
For example, in the last brainstorm I ran, we were ideating digital campaign ideas for a guitar manufacturer. Occasionally the jokes are clever winners, but more often than not, the jokes are groaners. If I asked you to explain what a ball was and how it was valuable, you’d probably be able to easily do that too.
To first understand how a ball-hat would be useful to anyone, you must first consider what needs are met just with a ball. These games are great ways to push people a bit out of their comfort zones in order to prevent self-censorship. So maybe you never really have enough pages--since every extra page is a lottery ticket in the search sweepstakes. In order to help you best prepare for an upcoming SEO interview, I compiled the following 25 SEO interview questions that CEO Bruce Clay and SEO Manager Mindy Weinstein ask prospective analysts. He or she follows through on our recommendations and fulfills the plans we’ve jointly made.
Find the right analyst by asking questions that will allow candidates to not only talk about their SEO experience, but also reveal their digital marketing knowledge and strategy. Together, however, an in-house SEO and an SEO agency bring your business the best of both worlds. When Google introduced the Panda update in 2011, EZA lost a whopping 93% of their search visibility.
Google hires scores of real people to work remotely as Search Engine Evaluators to improve the SERP’s. Still, a Google employee named John Mu points out that EZA contributed to this manual penalty. The idea is that a webmaster will publish your article on their site, leaving you an author bio at the end. There is no one formula here, and you will need to apply your own critical thinking to make decisions as to how this might fit into your longer-term strategy. There are some useful articles on there, but on the whole it’s not a quality publication.
Skipping this step means you risk wasting time writing and optimizing for things that are totally irrelevant to your audience. After you’ve read this article you should be able to get started doing keyword research for your site and approach the process as a way to create an alignment between the way you talk about your business and the way your customers talk about it. Seems either no one is talking about louis daguerre at this moment on GOOGLE-PLUS or the GOOGLE-PLUS service is congested.
This includes all errors it encounters, how quickly pages load, who else is linking to your site as well the ability to submit sitemaps and what users type into Google to find your site. Once established, Google Search Console will give you all the insights into the inner workings of your site, and that’s not something you want an unauthorised user to have access to.
It is beneficial to submit a sitemap, especially if your site is new, or you have a large site with many pages that aren’t well linked.
This guide should make it easy to set up and verify Google Search Console, making it work for you. The bot will create a list of fitting products for you to peruse and, if you choose, purchase right from your Messenger window.


It will give you the latest stock information, charts, break down market trends, and let you easily search by stock or company name. Keeping up on the news is difficult at best, especially with how open our world has become.
Tim Hortons is also reportedly going to be offering this service, so Canadian coffee lovers will be able to grab a hot one any time. When we change how our links look, are we making it more difficult for users to parse our websites? Smaller niche-specific conferences are almost always valuable for the networking, Cre8asiteforums users agree. Everyone deals with content scrapers eventually – but this one is so prolific that it makes for a very interesting read. So, this preparation comes simply by getting each participant into the right creative mindset where anything and everything is a possibility.
Making sure your fingers are limbered up might help, but definitely isn’t as important. We’re used to programmed thinking in which criticism and logical processes lead to results. The foundation of improv is to accept a contribution from another person with an open mind and expand on that line of thinking. But what if I asked you to explain what a ball-hat was and why it was valuable; could you do that? This game warms up listening skills and considers the previous contributions before opening your mouth. Expect these warm-ups to take a bit of time with a new group, but each successive time it will go more quickly and your team will be rocketing out of the gate. And a good in-house SEO analyst or manager makes the client-consultant relationship a real partnership — so the client wins. The consulting agency is able to advise and guide the client’s in-house SEO team to achieve results better and faster. Most sites offer No Follow links when in doubt, because Google punishes sites that post contrived DoFollow links. As you can imagine, there was a mad scramble to remove backlinks from EZA as fast as possible.
This is a great bot for picking and choosing, and getting a summary of what is happening in the world.
This expands it beyond its original parameters, giving wider access and a faster way to get answers. Having tried to grab a quick coffee from a Timmies in downtown Toronto first thing in the morning before a flight home, I know that a pickup service would be appreciated by many.
Did you know that the idea for the trackball in the first apple mouse came from roll-on antiperspirant?
We need deliberate warm-up exercises that are not only fun, but really help your team to open their minds and set themselves up for the right type of creative thinking.
The slower of the two is eliminated and becomes part of the judging panel for any close contests. As soon as the first odd number is called, it is their signal to turn and fire yelling out the other’s name. As soon as the first obvious jokes are exhausted, you really need to scrape your brain for anything that could possibly work. When those two are considered separately, only then can you visualize a unique combination of needs that this ball-hat would solve.
From there, you go around the room in a circle and each person adds the next sentence to the story. Hiring an SEO in-house is something that our president, Bruce Clay, always recommends if you have the resources to do so. That’s why marketers would upload low quality articles on EZA they would never put on their own site. However, it was a double-edged sword, because they weren’t able to procure high quality content. The best solution is for the publisher to implement a rel=canonical tag, which tells Google they aren’t the original authors. Keyword research is a way to learn about your audience, what they care about, and how they think, so you can align it with the content on your site.
After eating a few, I feigned a dizzy spell and proclaimed that the blackberries were turning me into a bear. It is where we get to come up with crazy ideas that may be totally unfeasible as they are, but can spark something magnificent. I’d offer that the activity that best exercises lateral thinking and a truly creative mind is improvisational theater. There are obviously some amount of pages that seem OK and other amounts that are probably Bad, like, zero would be bad. Alongside the history lesson, every point has a key takeaway you can apply to your digital marketing strategy.
Take a look at this email between an internet marketer from the Warrior Forum and a Google employee. Many content marketers didn’t try too hard, because they were only there for backlinks.
Notify the person who is responsible for fixing said errors (if that isn’t you!) so the problems can be rectified. Whether you’re a creative director or a mailroom clerk, your ideas are equally valid. How do you determine how many pages you have in the search index, and if your number is enough?First off, you need to understand that there is no single search index-each search engine has its own search index.
Once EZA couldn’t provide DoFollow Links, many marketers left, taking their content with them.
Unfortunately, we learn to quiet our creative minds down as we get older because we fear being made fun of or getting rejected. Both Google and Bing will tell your Webmaster exactly how many pages are in the index and will even let you know which pages they are having trouble grabbing. It's possible that the IBM Webmaster is aware that there actually is a big discrepancy between Google and Bing, which might be just fine or might be something they are working on.I've spoken to a few experts and they have varying theories. One told me that Bing stops crawling when more than 1% of the pages get errors-the Bing Webmaster site will clue you in on this. Another speculated that Bing is only returning counts of pages that get search visits, not every page in their index. No one I spoke with knew for sure why this is happening, but it shows you the importance of checking your numbers.Likewise, big swings in indexed pages (1,000 pages indexed in Google today vs.
And, in general, an inclusion ratio (pages indexed divided by actual pages) below 70% is something that should give you pause, although with these Bing errors who knows what a good inclusion ration is for Bing right now.Regardless.



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