The Magic Tree car air freshener – now more commonly known as the LITTLE TREES air freshener – has become a motoring icon. 2013 was a record year for LITTLE TREES: The company offers over 50 different fragrances around the world. We spoke to Stuart Watson, Sales and Marketing Director for Little Trees Europe, to ask him about where the Little Trees air freshener originated from – and to get an insight into how and why they became so successful, having been sold in their same form for over six decades.
Canadian-born chemist Julius Samann invented the Little Trees air freshener in 1952 in a small city called Watertown in Northern New York State. The idea came about when a milk truck driver complained to him about the smell of spilled milk. Tapping into his experience extracting essential oils from Canada’s evergreen trees, Samann designed a very effective air freshener specifically for the car. The tree design was inspired by the time the inventor, Julius Samann, spent in the forests of Canada, extracting essential oils.
Through his hard work, the product was soon a major success in the United States, and he started exporting it around the world.
The air fresheners are available around the world, from the beaches of Spain and Australia, to the taxis of New York and Rio de Janeiro. As for the fragrances – the inspiration comes quite simply from “everything around us,” according to Watson. Watson remained tight-lipped, comparing the secrecy around the composition of the air fresheners to the recipe for Coca Cola.
Watson attributes this to the “continued effectiveness, quality, and value of our products.” Clearly, the popularity of car air fresheners is showing no sign of diminishing any time soon – though improved and more efficient air conditioning systems, and even built-in air fresheners in some cars, are likely to prompt Little Trees to continue to innovate.
Having sold billions of Trees worldwide, and with sales in the UK currently flourishing, it certainly looks as though they are well-equipped to rise to the challenge.
In order to build low-cost, personalized housing, a crazy construction method invented in the 1960s could be about to have a comeback.
Long before the Chinese worked out how to 3-D print concrete houses, there was the Binishell.
Bini points to the low energy and CO2 profile of reinforced concrete, and the inherent energy efficiency of a dome made of a single material (no holes).
As Joseph Flaherty said in Wired, there are drawbacks to living in a domed house (it's hard to put up pictures, for instance). Minnie Mouse is a featured article, which means it has been identified as one of the best articles produced by the Disney Wiki community. Minnie Mouse has, over the years, grown into a strong, rather complex, and easily identifiable character in the Disney universe.
Despite the various reasons Minnie stands out as a perfect being, she's not without her flaws.
In spite of the popular belief that the character of Minnie is passive, she is outspoken and has been shown to openly lose her temper due to Mickey's forgetfulness, Daisy's diva persona, Donald's temper and Goofy's tomfoolery.
Minnie's trademark outfit is usually a dress revealing her white bloomers with a large matching bow and high heel shoes that all are one color (depending on the cartoon). In 1928, Walt Disney created Mickey Mouse to act as a replacement for his previous star, Oswald the Lucky Rabbit. They appear together again in Steamboat Willie, the third short of the series to be produced but released first on November 18, 1928. The commercial success of Steamboat Willie helped introduce Mickey and Minnie into the audience. The Opry House, first released on March 28, 1929, was the first short to feature Mickey but not Minnie.
Minnie was seen again in The Plowboy, first released on May 9, 1929, where she is featured as a farm girl and gets Mickey to milk her cow Clarabelle for her. The song firmly establishes Mickey and Minnie as a couple and expresses the importance Minnie holds for her partner. At one point of her career, Minnie would serve as a damsel-in-distress supporting character, popularized during the 20's and 30's of both animated and live-action films. Once Mickey became an Everyman character in the late 30's throughout the rest of his original career, Minnie's significance would somewhat diminish, becoming a mere love interest or supporting character that drives the plot for other characters such as Mickey, Pluto, and Figaro, who famously became her pet cat after his popular demand grew from the 1940 feature, Pinocchio.
After a long hiatus from animation, Minnie would reappear in Mickey's Christmas Carol, though in an extremely minor role as Bob Crachit's (played by Mickey) wife. Today, Minnie is one of the most popular, as well as recognizable Disney characters of all time. You must have JavaScript enabled in your browser to utilize the functionality of this website.
Jaques has invented some of the worlds most loved and popular games, including Snakes and Ladders, Happy Families and Tiddledy Winks.


It is of no surprise that the company that invented Happy Families has been passed down, father to son, for seven generations. The distinctive illustrations that adorn a packet of Jaques Happy Families were drawn by Sir John Tenniel, famously chief cartoonist at Punch and illustrator of Lewis Carroll’s Alice in Wonderland. Pachisi, a precursor of Jaques Ludo, was played by the Mughal emperors of India using costumed dancers instead of pieces.
You may return any Jaques product within 30 days for a full no quibble refund should you not be entirely satisfied with your purchase. Any item Manufactured and Sold by Jaques of London on this Website has a standard guarantee against manufacturing defects for 1 year. Product Lifecycle Management (PLM) integrates people, data, processes and business systems.
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They usually wear them toRead More   Natural Hair Care TipsTaking care of hair is too necessary for all hair types. Two years later, in 1954, Samann filed a patent for paper impregnated with “odor-destroying, air-perfuming substances,” a cellophane wrapper and a string to hang it on. In the UK, previously they have been known as Magic Trees, and in parts of Europe it’s known as WUNDER-BAUM (Germany, Poland, Sweden, Norway, Finland) and ARBRE MAGIQUE (France, Spain, Italy), but the iconic tree shape and quality remain consistent. In many countries (including the UK), the most popular fragrance is Black Ice (a strong, masculine cologne-style fragrance), followed closely by New Car Scent (a fragrance that conjures up that familiar aroma of the interior of a new car created by a combination of materials) and Vanillaroma (a rich, sweet vanilla fragrance).
Developed in the '60s by architect Dante Bini, the Binishell was, and is, a way of building by inflating balloons. His idea is to construct small family homes in places where cheap-and-cheerful is more important than four walls and elaborate styling. They can also get what they want, rather than relying on some architect in Los Angeles," says Bini, who lives in Los Angeles.
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She is the girlfriend of Mickey Mouse, and first appeared alongside him in the short Plane Crazy.
She is widely recognized by her large collection of big bows of different colors that sit atop her head. Her favorite hobbies are cooking, dancing, gardening, shopping, music, fashion and spending time with Mickey.
Her many personality traits are more than noticeable, as well as consistent, in every incarnation of the character.
Unlike Mickey, who is usually laid-back no matter the situation, Minnie has a habit of becoming easily frustrated, can be impulsive, obsessive, and occasionally naive.
Being as strong-willed as she is, Minnie has no problem assisting Mickey in battling an enemy, no matter their size or power.
It was the second of their series to be produced but only the third to be released on March 14, 1929. Pete was featured as the captain of the steamboat, Mickey as a crew of one and Minnie as their single passenger. Twelve more films featuring Mickey were produced in 1929, but Minnie only co-starred in seven of them and was mentioned in an eighth. Minnie stands at the center of attention as Mickey and Pete rival each other in order to win her favor.
A poster, however, mentions Minnie as being a member of the "Yankee Doodle Girls." This later group of female performers remained as unseen characters and were apparently short-lived.
When Mickey presents her with a bucket full of milk and proceeds to kiss her, Minnie answers by knocking the bucket on his head. Their next appearance in The Karnival Kid (May 23, 1929) cast Mickey as a hot dog vendor and Minnie as a carnival "shimmy" Dancer. Mickey's Follies (June 26, 1929), featured the first performance of the song, "Minnie's Yoo Hoo." "The guy they call little Mickey Mouse" for the first time addresses an audience to explain that he has "Got a sweetie" who is "Neither fat nor skinny" and proudly proclaims that "She's my little Minnie Mouse". The song would go on to become the theme song to their series as well as the theme to a Disney prime-time television series, The Mouse Factory and Mickey Mouse Works (which also featured the song as a recurring theme in many of its shorts.
In these storylines, Minnie would be kidnapped by the dreading Pete, mostly out of affection for the mouse and envy of Mickey, which would result in the latter rushing out to rescue her.
Even so, the short resurfaced the original characters and restored their rightful place in the world as cultural and entertainment icons. A popular alternative to the card game of poker, instead of the 'pips' on regular dice, poker dice have representations of cards on their faces.


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The front section, which isn't load-bearing, can be made of anything the owner wishes. Because of this, she tends to be the one to keep ordinance in her circle of friends, as well as in the life of Mickey, who's constant mischief leads to chaos, ranging in relevance and danger. Her outfit is sometimes red with white polka dots, other times it has been a blue outfit with a pink bow and shoes. Among the few consistent character traits Oswald had developed before moving on and capable of escaping his grasp.
In it, Minnie was employed as the barmaid and dancer of Cantina Argentina, a bar and restaurant established in the pampas of Argentina. Both offer to pick her up for the dance but she chooses Pete's newly purchased automobile over Mickey's horse-cart. In spite of being the one in danger, Minnie recurringly played a part in defeating the villain, often taking matters into her own hands (surprisingly brutally in most shorts) whenever she sees Mickey losing control of the battle. Arena’s PLM solution helps organizations overcome the increased complexity and engineering challenges of developing new products for the global competitive markets. This also gives a motherly persona, which is seen whenever she's dealing with animals or children (such as Mickey's nephews). Additionally, she refuses to let these factors go on without word, no matter how harsh or brutally honest her opinions are.
Then from 1941 to 1942, and on the radio program, The Mickey Mouse Theater of the Air, she was voiced by Thelma Boardman. This staple would continue to appear in shorts such as Shanghaied, Two-Gun Mickey, Runaway Brain, Get A Horse!, and various other incarnations of the characters in modern animation and media. Minnie also starred in the 2012 animated short, Electric Holiday, where a beautiful dress leads her to daydream of a life in Paris as a prospering supermodel. To succeed, to outperform the competition, you need to optimize the product development processes that will deliver on your business initiatives and strategic goals. Her nature, kindness, and tendency to see the good in others also ties into the fact that she's a hopeless romantic, as well as deeply affectionate. Exceptions to this fact come into play whenever she's dealing with a close fried, such as the aforementioned Daisy, who she cares a great deal for, despite her few annoying tendencies.
In some cartoons, Minnie was shirtless with only a skirt, bow, bloomers and her high heels.
Both flirt with her but the latter intends to abduct her while the former obliges in saving the "damsel in distress" from the villain. The latter proves a clumsy dancing partner, repeatedly stepping on her feet, and so she turns to Pete again. The short was unusual in the depiction of Mickey and Minnie with the size and part of the behavior common in regular mice. She takes love and loyalty very seriously, and is quite possibly the most dependable character, as well as the most loving, in the Mickey Mouse franchise. Janet Waldo voiced Minnie in the 1974 Disneyland record album, An Adaptation of Dickens' Christmas Carol, Performed by The Walt Disney Players. The set standard both before and after this short was to depict them as having the size of a rather short human being. Technology that will allow you to improve your operations, your processes, avoid disasters in the field, and help you turn your business initiatives into competitive advantage.
However she is disgusted when Pete points that his rival had placed a balloon in his shorts.
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