Back in 2012, Social Media Today published an article that asked the question: “Is social media a good thing or a bad thing?” The question was then addressed in the broadest possible manner.
The post still gets views every month, which suggests that the question “Is social media good or bad?” is still being typed into Google. Last year, I was a guest lecturer for a class on business communications and we talked about the utopian vision of the Internet vs.
As well, it has democratized the public forum; anyone can write a blog post and contribute their voice to the public debate.
Then there is the cynical vision of the Internet: It has been suggested that 80% of images on the Internet are of naked people.
People are more and more mobile, moving for jobs, living far from their families, so technology that helps bridge the social gap created by the modern economy is useful. Just like with the Internet at large, social media makes it so that anyone can contribute their voice to public debate.
Social media and other communications technology has made it so that work can be done anywhere in the world. Social media is a channel that allows companies to communicate with consumers is a more personalized way.


For the 61 percent who admit to wasting 30 minutes to an hour, the lost productivity may not seem like a big deal.
Social media can be addictive and have the same consequences as other additions for some people.
Luckily, for most of us, our relationship with social media augments our lives, but for some it can be a problem. Without the internet how many would know about growing food on rooftops or in flower beds or even in apartments?
Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. Facebook contests and campaigns are powerful ways for brands to engage with customers in social. Anyone with a mobile phone has access to more information that than anyone at any other time in history.
In his opinion, this flattening is a product of a convergence of personal computer with fiber-optic micro cable with the rise of work flow software. Because it is a two-way communication channel, consumers can learn about a company’s products or services, and at the same time companies can learn about a consumer’s preferences and needs.


A small percentage even admitted they waste at least half of an eight-hour workday on nonwork-related tasks. Not only do your friends and family know everything about you, so does any company that can pay for your data. If you spend your time playing games, it wastes your time (although some games have some beneficial components). This multiplicity of voices has the potential to deepen our understanding of the issues of the day. It turns out that logging into Facebook can provide our brains with a influx of dopamine, just like alcoholic gets when she drinks a martini. No longer are the elite the only ones who get a say in creating a dialogue about the most important ideas.



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