Costume jewelry is fairly easy to make and can be marketed for gift giving or for self-purchasing. Custom cards are popular for buyers who like the look of homemade cards, but don’t have the desire or skill to make them. Although it can be difficult to narrow down your interests, doing so can allow you to focus on making creative and well-constructed products. Tempting customers with beautifully decorated seasonal and special occasion baskets can result in multiple orders. Tailoring the type of jewelry you make to the purchase habits of your target market is essential. Special occasions such as birthdays, anniversaries and graduations can be enhanced with intricate homemade cards.

Whether your goal is to run a seasonal booth at a flea market or to start your own home-based business, selecting popular items that will sell can boost your profits and your crafting confidence. Offering a variety of customization options and standard baskets can help you defeat the competition.
For example, trying to sell necklaces made from polished lampwork beads to buyers who prefer hand-woven seed bead necklaces can be frustrating. Stressing that you can provide a custom message can bring in well-intentioned customers who are tired of searching store shelves in vain.
Developing a line of standard baskets that can be customized for different occasions can save time and money.
For example, offering bracelets in popular team colors prior to pivotal games can give you an extra boost of exposure.

Offering packages, which include set amounts for extra wording and embellishments, can alleviate haggling over fees. Making jewelry that contains seasonal charms and colors can also give you a competitive edge. Consider offering discounts for repeat customers and package deals that include multiple cards.

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