Sleep train online store,scale model train kits,n gauge train power supply,model railroad n scale - Review

As the #1 mattress retailer on the West Coast, Sleep Train clearly had a strong brand and product. To develop an online marketing strategy that would help them be as successful online as they had been as a brick and mortar company, Sleep Train partnered with Blast.
Blast designed a highly engaging website that delivered an excellent user experience, search engine friendly content, and met Sleep Train’s primary goals. Using expertise in SEO and online marketing, Blast created a comprehensive online marketing strategy incorporating email marketing, pay per click, landing pages, Google Places listings, on-page and off-page SEO, and continued optimization. Through Google Analytics advanced configuration our Google Certified Analytic Consultants set up goal tracking for various conversions on the site. Through ongoing SEO and PPC support, Blast works with Sleep Train to continually optimize their site and educate them on SEO, usability and content design.


However, their online marketing wasn't reflecting the quality of their brand, breadth of product offerings, or their leadership in the industry.
Blast led their digital revamp driven by three main goals of educating customers about mattresses, showcasing sales events, and most importantly – persuading people to visit their local Sleep Train.
Through ongoing SEO strategy, reporting and implementation, we are working with Sleep Train’s talented marketing team to improve their online presence. With the updated navigation and enhanced usability, locating a store, browsing products, or finding their perfect bed was easy!
Sleep Train is now able to clearly see how users are interacting with the site, and make better better business decisions based on actionable insights. Blast also monitors and provides monthly reports that summarizes site performance, outlines optimization efforts, and demonstrates ROI, giving Sleep Train concrete metrics they can share with stakeholders and take action on.


From start to end, the redesign of our websites has been pleasurable project to work on because of the enthusiasm Blast had for our company and our new websites. We will continue to monitor site performance and improve the sites through an ongoing strategic partnership.



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