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Does Dannon really expect us to believe that "an authentic Greek recipe" would contain carrageenan and corn starch? There’s no doubt that Greek yogurt is all the rage, helping fill up the massive yogurt section of the dairy aisle with even more confusing choices. Greek yogurt is simple as well, the difference being that the finished yogurt is strained to take out the liquid whey, making it quite thick and higher in protein. And making a traditional Greek yogurt requires special machinery – described by NPR as a “trade secret” when their reporter visited the Chobani plant. Those “other products” include milk protein concentrate (MPC), an additive that is currently the basis of a lawsuit filed against Yoplait USA and its parent company, General Mills, challenging its Yoplait Greek yogurt as being neither Greek nor meeting the FDA definition of yogurt. Arizona attorney Hart Robinovitch, who filed the 2012 action against General Mills, told me the case is still pending, after the judge “refused to rule on the merits of our lawsuit and told us to go to the FDA. Since Robinovitch’s case was filed, Yoplait has introduced a new version called “Greek 100,” this one without the MPC, but with some  decidedly nontraditional Greek-type ingredients such as corn starch, along with an artificial sweetener and preservative.
Nowadays, yogurt commercials are everywhere on TV, all touting their special probiotics and their health benefits. Yogurt is incredibly easy to make at home; you simply inoculate milk with the live cultures, incubate the bacteria for several hours, and refrigerate.
Meanwhile, prepare an ice bath; make sure you have a container that will fit the pot used to warm the milk (for me, this means using the kitchen sink). Since the mason jar doesn't fit perfectly into this maker, I add warm water to fill the gap. At this point, the yogurt will need to cool; place the yogurt in the refrigerator for another 8 hours to chill completely.
Once chilled, if desired, the yogurt can be thickened further by straining out the whey through a layer of cheesecloth. I drained this batch by tying it up in several layers of cheesecloth and suspending it over a bowl in the refrigerator for about 8 hours. Growing up Asian in the Deep South, I grew up eating home-cooked meals, from chawanmushi to collard greens, miso soup to mashed potatoes. The chain’s new Evolution Fresh smoothies have launched in 4,300 Starbucks stores in the Pacific Northwest and Northern California, and in select grocery stores with Starbucks locations such as Target, Safeway, and Kroger. Made from “nutritious ingredients with nothing added that nature didn’t put there,” the smoothies contain Greek nonfat yogurt (a proprietary blend developed by Dannon and Evolution Fresh) and cold-pressed fruit and vegetable juices, including kale, spinach, carrot, strawberry, and mango. Customers also have the option to add fresh kale to their smoothies, in addition to Greek yogurt and protein powder. It’s hard to say without nutrition facts, but Starbucks promises that the new smoothies are free of artificial sweeteners, preservatives, colors, and flavors.
King of dark green, leafy superfoods kale will also add Vitamins A, C, and K, protein, fiber, folate, and some Omega-3s to the beverage blend. Considering that both kale and Greek yogurt are still incredibly “trendy” right now—the yogurt market is worth $7 billion, according to Starbucks, and has been fueled by the recent surge in Greek yogurt’s popularity over the last several years—it appears that Starbucks is making a savvy move. Chile Now On Board With Free Airport Yoga ClassesBeauty and the Beast: DIY Beauty Products vs.
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PepsiCo Inc - best known for Pepsi-Cola and Frito-Lay chips - is taking its Muller yogurt brand nationwide expanding its portfolio of healthier foods at a time that U.S. Yogurt is one of the fastest selling categories in grocery stores, and PepsiCo sees plenty of room for growth even though it has come late to the party.

To boost its chances of success, PepsiCo has partnered with Germany's Theo Muller Group, a stalwart of the European dairy industry, repeating a strategy that has already made the snack-and-soda company a leading U.S. Earlier this month, the Muller Quaker Dairy joint venture opened a yogurt plant in upstate New York.
But that won't be easy even with PepsiCo's size, Muller's reputation and growing demand for nutritious food, said industry experts.
Traditional yogurts from General Mills Inc's Yoplait and Danone's Dannon often use eye-popping discounts.
PepsiCo is expected to fare better, said Wells Fargo analyst Bonnie Herzog, but a lot will ride on how much PepsiCo opens the company pocketbook. But PepsiCo Chief Executive Indra Nooyi says the company need not go overboard in its spending to make the brand a success.
Even though Greek-style yogurt now makes up more than 40 percent of the market, the top-selling brand remains Yoplait, which has a nearly 24 percent share, according to Euromonitor. With the average supermarket stocking up to 200 different yogurt products, Dannon spokesman Michael Neuwirth said the dairy company wants to offer a range of types that can be eaten as meals, snacks and desserts. Dannon and Yoplait have been working hard to satisfy America's newfound love of Greek yogurt.
Their non-Greek offerings often compete on price, with recent supermarket promotions touting 20 Yoplait cups or six Dannon Light & Fit 4-packs for $10 each.
Such intense competition doesn't deter Nooyi, who sees moving into healthier products as a necessary way to stay up front as consumer preferences change and junk food falls out of favor.
In 2012, PepsiCo derived 51 percent of its $65.49 billion in revenue from foods such as Tostitos and Doritos and 49 percent from drinks such as Gatorade and Mountain Dew. Roughly 20 percent, or $13 billion, came from products that are healthier than the traditional sodas and chips, such as Tropicana juice, Quaker Oatmeal and Aquafina water. For yogurt, PepsiCo is using the same strategy it used for Sabra hummus, when it teamed up with Israel's Strauss Group . The key is "doing it in a differentiated way and doing it with a partner who has skin in the game," said Nooyi, who grew up in India eating home-made yogurt daily.
PepsiCo would not give sales forecasts or say how much it was spending, but the two companies spent $206 million on the factory in Batavia. So far, Muller yogurt is meeting or beating internal milestones, and gaining space on shelves across the country, PepsiCo said. But if the venture cannot stir up adequate profits in the future, Nooyi said PepsiCo always has an out. Yogurt, Greek or not, is simply milk cultured with certain types of bacteria, beneficial bacteria, that transforms the milk into one of the oldest “health foods” there is.  People have been culturing, or fermenting foods for thousands of years.
It’s hard to believe that Big Food could add so many more ingredients to such a basic recipe. To make millions of pounds of this concentrated yogurt, you can’t exactly strain it through a cheesecloth. Yogurt is rich in calcium, protein and vitamins; the live cultures it contains are known to aid digestion and regulate the body's processes. Unfortunately, most store-bought yogurts are full of added ingredients such as pectin, gelatin, high fructose corn syrup and more.
I am using local, organic whole milk, which has not been homogenized but has been pasteurized (as required to allow sale). At this temperature, the whey proteins in the milk will denature and coagulate to yield a thicker yogurt.

The milk needs to cool to 110 degrees; the optimal temperature for the bacteria to ferment the milk. The whey is very healthy and can be saved to use for making rice or baking biscuits, combined with fruits for smoothies, or even fed to pets (my dog loves it on top of his food). You can reserve a few spoonfuls of this yogurt as a starter for your next batch; after 3-4 batches, however, you will need to start with a new, fresh starter.
Kale also contains high amounts of minerals like copper, iron, manganese, phosphorus, potassium, and calcium. Starbucks hopes that the smoothies will fulfill Americans’ cravings for snacks made with simple, wholesome ingredients. Is it more convenient to have Starbucks make your smoothie for you, or are you skeptical of mass-produced health drinks? By combining Muller's expertise with its own marketing and distribution muscle, PepsiCo aims to build a loyal U.S.
Even Chobani, the darling of the Greek yogurt craze, has been running promotions more often. Yet Euromonitor, a sales tracking firm, forecasts a slower 5.9 percent average rate of growth for the next five years - still double the expected growth of packaged food overall.
It says Chobani is second, though France's Danone has a greater overall share between its Dannon, Activia, Stonyfield Farm and Danimals brands, which together account for 30 percent of the market.
There is Yoplait Greek, Dannon Oikos Greek and Greek-style versions of Activia and Light & Fit. The more premium brands Chobani, Muller and Fage, are sometimes sold at $10 for 10 on promotion, while data released in May showed that the amount of Chobani yogurt sold on promotion was nearly twice as much as a year earlier, according to Bernstein Research. Until its opening earlier this month, the yogurt had been produced in Europe and available only in limited U.S. The Food and Drug Administration doesn’t want to touch it and even the National Yogurt Association wants no part of an official definition of what “Greek” is. These products all tout their ability to restore regularity, but any good yogurt containing live, active cultures will do the same. Fage (pronounced "fah-yeh") is an excellent Greek yogurt and is my trusted standby for starter culture. Louis and San Jose throughout 2014, and says that its employees have reported extremely positive feedback. The competition was so fierce that Kraft Foods pulled its Athenos line of Greek yogurt in 2012, only two years after its launch. Dannon is also rolling out savory Oikos Greek yogurt dips in flavors like French onion and cucumber dill. The added sugars are completely unnecessary - a single container of Yoplait Original yogurt contains nearly 3 times the sugar content of a single Krispy Kreme original glazed doughnut (27g of sugar compared to 10g). Keep in mind, however, that homemade yogurt is runnier than storebought (due to the lack of thickeners such as pectin or gelatin).

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