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Video marketing has quickly become the top medium to deliver messaging for any marketing initiative or campaign. Polk Three will work with your team to understand the goals for your video marketing and other important strategic questions, like identifying your target viewer, what type of video will best articulate your messages, and what type of action you want the viewer to take from the video. Aside from being more engaging, video has also proven to increase email open rates by as much as 25%. Video marketing can be complex and time consuming to manage, with video libraries, sitemaps, tagging, optimization, vSEO, cloud hosting, syndication, analytics, transcripts, streaming, and more.But Polk Three brings an expertise to video marketing that delivers measurable results.
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The great thing about video is it can be used on web pages, blog posts, email campaigns, and more – with the potential to be a key differentiator between you and the competition.
By including video as part of your email marketing campaign, you’re increasing the amplifying the opportunity for engagement by delivering a more powerful message, ultimately increasing your conversion rate for new leads. Learn more about how how Polk Three can build and execute on an effective video strategy for your business!
You’ve probably seen videos appearing in Google’s Search Engine Results Page (SERP), and with Google now giving videos preferred rankings, part of our video marketing process also includes syndication across major video sharing websites, as well as social media sites, bookmarking sites, podcast sites, news sites and relevant blog sites. With a defined video strategy from Polk Three, we’ll build a video library that turns your website into a traffic magnet, improves overall engagement, and helps position your business as a true thought leader in your respected industry. Polk Three has built a consistent framework for clients to get their videos to rank on search.

Incorporating marketing videos into your marketing mix is a great way to increase your digital footprint, share your message, highlight your company, and promote online marketing campaigns and contests; with greater conviction, emotion, and impact.
You want them to be video results on the SERP, where they can catch the user’s attention, rank higher, and thus increase the number of views and visitors. Well you’re in luck, because this is exactly what the Video SEO services from Polk Three does!

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