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The management of Europe’s habitats, species and landscapes is often complex and needs many skills to deliver successfully.
It may come as no surprise that a large number of Natura 2000 problems occur as a result of poor communications. The toolkit is necessarily constrained by available space, but we hope you find some good tools and tips to inspire your communications. This toolkit, developed by EUROPARC Federation, aims to support, assist and inspire people in their communication of Natura 2000 areas. The Manual for Effective Communication – Introductory level , is an important tool for managers to address the main challenges on communicating about Natura 2000 areas. The Manual is the backbone of this toolkit, therefore you will find in each section complementary information mirroring the contents in the Manual. The Manual was prepared by Janice Burley, Down 2 Earth Training & Facilitation Link and the EUROPARC Federation, which follows the programme and contents of the training programmes delivered.
EUROPARC opened applications for Natura 2000 Communication Award, aiming to collect and promote, best practices amongst Natura 2000 sites.
A publication that adresses the importance of communicating Natura 2000 and provides interesting good cases LIFE-Nature: communicating with stakeholders and the general public - Best practice examples for Natura 2000 (2004).
A document about the importance of a project’s inception phase, how to design a strategic communication plan to accomplish objectives in the field of Biodiversity.
A good example of Natura 2000 communication strategy from the Environmental Agency of the Republic of Slovenia and Ministry of the Environment, Spatial Planning and Energy.
An effective guide dealing with the psychology of climate change communication prepared by the CRED (Centre for Research on Environmental Decisions). A guide on Communicating Sustainability – How to produce effective public campaigns, By the United Nations Environmental Program and Futerra.
Internal communication encompasses all the communications within an organization or a project. Learn about what internal communication is, why you should improve it and how to promote it within your protected area. An interesting document which provides very practical suggestions to help you decide how best to communicate with staff and stakeholders in different situations.
As a Natura 2000 manager, you should be able to deliver your message effectively, in a positive and inspiring tone. Identifying strengths and weaknesses in personal communication skills, being honest in the need to learn some new techniques and gain some fresh insights will enable the Natura 2000 manager to develop positive and constructive relationships.
Sheryl Sandberg, Chief Operating Officer of Facebook, talks about the importance of communication in scaling one's own career and business relationships.
In this clip Mark Powell provides best practice tips for opening and closing presentations.
This extensive guide will introduce you in the verbal and non-verbal communication in business contexts. Be aware of your interlocutor’s gestures, they can tell you much more than words, and learn some common gestures around the world. Take also a look on an article by the Telegraph, explaining the rude hand gestures of the world, quite important when you are dealing with foreign cultures. Giving and Receiving Feedback: A Guide to the Use of Peers in Self-AssessmentEveryone has the capacity for giving useful feedback and some people use it to more effect than others. Johari windowIngham and Luft's Johari Window model diagrams and examples - for self-awareness, personal development, group development and understanding relationships. Performance appraisals360 degree appraisals involve the appraisee receiving feedback from people (named or anonymous) whose views are considered helpful and relevant (for example, manager, colleagues, clients, and their subordinates).
Training and learning evaluation, feedback forms, action plans and follow-upLooking at reviewing and evaluation on a broader level. When considering communication, a Natura 2000 manager may concentrate on the spoken and personal communication, but in fact writing, and writing well to express the vision and goals of the Natura 2000 site, are equally important.
Journalists frequently lack time to read all the information they receive daily, therefore it is crucial that you know out to highlight your message and provide them just the information they need. In many organizations email are the most used communication channel therefore, E-mail etiquette is important for you.
Now that you already improved your personal communication skills, learn how to effectively collect and process feedback from your audiences. Feedback is the verbal and non-verbal response from an audience which help the speaker modify and regulate what he is saying. There is always a sender and receiver in any interaction, these roles will be simultaneous and changing. As a Natura 2000 site manager you have to deal with a different range of stakeholders, and be always able to address their problems. Check also a review of 24 best practices case studies on Dealing with Conflicts in the Implementation and Management of the Natura 2000 network and a guide for conflict management and participatory approaches in Natura 2000. Language barriers are a common challenge in an international setting and a two-way process. It is not always easy to create your presentation in a catchy way, learn how to make your presentation with this web article. From a BBC past series for finding the best young public speaker, find different aspects of public speaking handed by experts.
One important thing to keep in mind is that negotiation is a process, and it is important to communicate throughout this process.
A complete guide on Negotiations and Resolving Conflicts, prepared by a Professor from the College of Business Administration, Northeastern University. The basic steps of effective crisis communications are not difficult, but they require advance work in order to minimize damage.
For a Natura 2000 manager, there are many challenges for broadcasting your messages and developing the correct communication channels to your target audiences.
To first start your learning process on how to interact with the media, take a look on the Talking to the media chapter, extracted from the manual Effective Communication for Managers.
Love it or loathe it, social media is here to stay and should form an essential component of any Natura 2000 site communication strategy. How To Design Your Website As Effective Marketing Tool, 10 tips to make your website your best marketing tool and The 5 Best Ways to Get Free Website Promotion, don’t you want to look at these web articles we selected for you? Get inspired by a Social Media best practices guide and learn the Code of conduct for social media, by Communications Council.
And take a look on this slide share presentation that tells you 20 ways to upgrade your social media marketing. Create engaging contents with 58 social media tips for content marketing and learn how to come up with easy-to-understand materials. Association of Heritage Interpretation Link, an organization that believes interpretation enriches our lives through engaging emotions, enhancing experiences and deepening understanding of places, people, events and objects from the past and present. One way to learn facilitation skills is to observe and analyse what is happening in one’s group. Futerra Sustainability Communications: We work with people who want to create sizzling, positive change through their brands, businesses and communications. Ramsar Convention: The Convention on Wetlands of International Importance, called the Ramsar Convention, is an intergovernmental treaty that provides the framework for national action and international cooperation for the conservation and wise use of wetlands and their resources.


Frogleaps: Frogleaps gives you ‘know how’ about human behavior change, and they provide free online courses & tools.
The Communication Skills Toolkit is a valuable and practical resource guide to enable students to develop effective communication skills. The text is divided into five easy-to-follow sections to help students to, make a successful transition to tertiary studies, develop effective research skills for their discipline, approach academic writing with confidence, refine their writing skills, and enhance their face-to-face communication experience. Use the form below to delete this Mind MapsA® Learning Skills From MindToolscom image from our index. Use the form below to delete this The Modern Marketer Part Artist Scientist image from our index. Use the form below to delete this First I Included A Listening Skills Poster For Cuing Students Which image from our index. Use the form below to delete this Believe That Listening Well Is The Greatest Honor You Can Pay image from our index. Use the form below to delete this The Aim Of This Exercise Is To Improve Communication Skills By image from our index. Use the form below to delete this Small Business Answers Can A Landlord Refuse To Hand Over Tenants image from our index.
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Communication is without doubt the most important skill required to live successfully in the world today. This e-course is divided into 6 modules inclusive of exercises and assignments that will teach you the essence of effective communication and enable you to express yourself more clearly and confidently. Below is a resource for communication tips for teachers while working with children with FASD provided by POPFASD, British Columbia's Provincial Outreach Program for Fetal Alcohol Spectrum Disorder.
The exchange involves someone transmitting an idea, information, or feeling to a receiver (U.S. When actively listening to someone, you must recognize that hearing and listening are not the same when communicating.
It requires that the individual listening pay close attention to the words and body language of the person they are communicating with. Having the role of the listener is equivalent to the same time and energy it take to communicate as the speaker.
Also, it requires the receiver to hear the messages, understand the meaning and verify the meaning by offering feedback. Sometimes we allow our past experiences and interactions with others to alter the actual meaning or intention of the message we are responsible for communicating to others.
When communicating a message, distractions often play an important role in the way the information being delivered is received. The distractions can happen when the focus is on the words of the information and not the idea that is being presented.
As a leader it is important to reinforce an working environment that promote transparency and open communication.
This type of leadership style assist with building healthy and positive work relationships and establishes a relaxed work environment. During communication, people will not likely receive or view information the same way when under stressful situation. How we see and hear things are usually influenced by the level of stress involved in the current situation.
Communicating feedback includes several components such as verbal and non-verbal cues and responses, tact, good word choice, and honesty. Making a judgment about the worth, goodness, or appropriateness of the other person's statement.
Imagine how much better daily communications would be if listeners tried to understand first, before they tried to evaluate what someone is saying.
Communicating change within an organization can be difficult; however, the better your ability to communicate the change can determine the level of resistance you may receive from your team. Resistance is the most common reactions that arise when change happens within an organization. The resistance to change happens when the changes are announced behind closed doors and their is little face-to-face communicaction to staff.
Having the ability to effectively communicate the change to your team, can often result in your team being able to continue to perform at a high level and maintain morale.
Below are a few tip that will assist you with effectively communicating change to your team. A team face changes want to be able to ask questions and understand how the changes will impact them from someone they know and trust. Employees look to their leadership for advice and guidance; communicate with them early to eliminate the rumor mill effect and give your position regarding the change. Show your team that you are about the impact on them and communicate with them in a language they understand. People from many different walks of life are involved, interested and affected by how Natura 2000 sites are managed, so effective communication between them is vital. Effective communication then is needed by Natura 2000 managers to develop good relations, explain and win support for the work done to take care of our shared natural heritage. Based on the Manual for Effective Communication, it contains complementary information, tools and best practices, and provides new insights for improving Natura 2000 manager’s skills. After an introduction about Natura 2000, it addresses core areas of communication: strategy and planning, personal communication skills, written communication skills, effective communication, talking to the media, online communication channels. You can either download the complete file (in English) or select the chapters you need in the sections of this toolkit.
It is an EU-wide network of nature protection areas established under the 1992 Habitats Directive.


It includes all the official communications (memos, guidelines, policies and procedures) and the unofficial communications (share of ideas and opinions, development of relationships).
Whether communicating with a staff member, volunteer, politician, funder, local community group, school children or an angry stakeholder, how the Natura 2000 manager presents himself will underpin the effectiveness of all communications. Unfortunately, easier doesn’t always mean better, and in the case of communication, the same ease that allows you to bridge long distances in a matter of seconds may also be crippling your ability to communicate well when it matters the most.
She recommends that rather than stating opinions as facts, managers state beliefs and the facts that support it, and encourage others to do the same, as a tool to encourage better information sharing.
Social psychologist Amy Cuddy shows how “power posing” standing in a posture of confidence, even when we don’t feel confident, can affect testosterone and cortisol levels in the brain, and might even have an impact on our chances for success. The skills of giving and receiving feedback can be developed if attention is given to some of the attributes of worthwhile feedback and how it can be given in ways which enhance its contribution to learning.
Badly worded communication, overly technical language and poorly expressed writing can undermine all good verbal communications. After reading this selection of web articles about “How to write an effective press release” you will be prepared to spread your latest news! Masha Petrova provides a simple yet fundamental guidance to becoming a great speaker, in 3 easy steps, based on knowing your audience.
The article contains some key points about the different types of feedback that you might receive.
This is a useful document about the importance of conflict resolution in managing Natura 2000 sites. What native speakers often don’t realise is that frequently it is not the other person’s accent, but their own way of speaking that creates the greatest barrier to effective communication. This is an example by the UN Sustainable Lifestyles Taskforce Link: a report downloaded 60,000 times in the first month after launch, and an online movie viewed over 21,000 times. Read and implement these 10 steps of crisis communications, the first seven of which can and should be undertaken before any crisis occurs. In this section, you will find useful information on how to talk with the media, how to use social media to engage new audiences and how to make information accessible for the visitors of your Natura 2000 areas. Meetings and workshops are also important events for spreading specific information to internal and external publics, therefore you will learn some of the best facilitation techniques and tips.
This contains a brief overview of the main issues on writing and contacting journalists, and a selection of good examples and exercises. Despite the apparent simplicity and accessibility of most social media channels, using them wisely and effectively can provide excellent opportunities to connect with many existing and new stakeholders and supporters for your Natura 2000 site. Did you know the most effective campaigns are the ones who really touch your audiences’ emotions? The process of consensus involves getting people with different points of view to start seeing things in a similar way, or at least to begin narrowing their different perspectives. All of us have spent a good part of our lives in groups of various sorts, but rarely have we taken time to stop and observe what is going on in the group, and ask why the members are behaving the way they are.
Downloaded 3000 times in its first 2 weeks of launching, the DEFRA Games Theory - Behaviour change on a gold medal level. With a population of 7 billion people and rising, it is often said how humans are “sociable creatures”, and whilst we are, the degree to which we communicate well will define the level of success we then achieve. Whether you are at home or the workplace, at the mall, or with friends, if you can communicate well, you have got most things going your way. Through following their 10 tips, it should help you as a teacher work more effectively with individuals with FASD by reducing the amount of stress the individuals with FASD experience due to being overwhelmed and through misunderstanding phrasing or directions. One of the primary causes of team resistance relates to how the change is being communicated. Provide them with frequent updates and focus their attention on the importance of their role in the change. Be observant of the non-verbal cues such as body language and facial expressions so that you will be able to understand how your team is receiving and processing the change. Effective communication is an essential component of professional success and to that end, this toolkit and the accompanying manual, training course, and other materials have been created to inspire, assist and support all involved in Natura 2000 management.
It also includes a section of exercises for you to apply your knowledge or to use in training sessions with your collaborators and colleagues . The aim of the network is to assure the long-term survival of Europe's most valuable and threatened species and habitats. Breaking the ice with simple games and practical activities will wake up your attendees and promote good exchange between them. Here is some good advice that will help to make your Natura 2000 site more visible to the general public. Internal communication is essential to guarantee consistent and coherent communications amongst all people involved in the management of the Natura 2000 site.
In this chapter, you will learn what interpersonal communication is, and 5 things you can easily improve. Communication is especially important, and ineffective communication can make or break your success.
She also encourages everyone to take full responsibility for the actions, and to make them personal, stating that this ownership is a crucial building block at all stages of one's career. Natura 2000 managers need not be poets or prize winning authors, an understanding of the differing written material needed and how to improve is a much important skill. Start by looking at the extract “Written Communication Skills” from the manual "Effective Communication" and test your skills with a selection of exercises. The strategies in this document ensure you’re not putting up your own roadblocks to effective international communication. The key to a win-win negotiation is to focus not only on content, but also on the relationship between the parties. Social media however can also bring challenges and like any communication tool it requires careful planning.
People do not just listen to a good communicator; they are ready to bend or unbend to the person’s needs.
It is comprised of Special Areas of Conservation (SAC) designated by Member States under the Habitats Directive, and also incorporates Special Protection Areas (SPAs) which are designated under the 1979 Birds Directive. Besides interacting face to face, a Natura 2000 manager needs to have excellent written skills. Check the chapter concerning Personal Communication Skills from the Manual Effective Communication for Managers. Take your first steps on managing online tools with the extract from the manual "Effective Communication".
The establishment of this network of protected areas also fulfils a Community obligation under the UN Convention on Biological Diversity. Take also a look on the Chapter regarding effective communication, extracted from the Manual Effective Communication for Managers.



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