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15.03.2014 admin
I like that Allegiant put in a little bit of setting on the bottom, which is easy to do and usually works well (so the author name had to be moved up). Here are three covers with different teasers on them (all in different places; you may have to squeeze the teaser wherever it will fit).
Deeply Odd uses two special effects, a very subtle glow which is great to suggest a bit of paranormal, and an underline (the two words in Deeply Odd would probably have been too cramped, if not for the underline, which connects everything.) I would have at least liked to see a subtle gradient on Omens. If you use a fancy font, stick with just one, and make the rest of the fonts clean and simple.
By the way, check out how the new cover for Dangerous Fortune compares to earlier versions. Super close up of faces can be really powerful too, but if you find them on a stock photography site, there’s a good chance it will be used on another cover. In these two covers, I love the girl in Alpha although I don’t think the font is ideal. I help authors and artists turn their passions into full-time businesses, make a bigger impact, and blaze a luminous trail of creative independence. I had a brainstorm (I know), ended up designing a symbol I really like, and that will be instantly familiar and yet new, so I’m looking for ideas as to how to get the rest of the cover to go along with it.
As a graphic designer, I’m looking forward to your follow-up piece that reverse-engineers 8 secrets on how to write a successful book. When the marketing gurus talk about creating ‘information-rich content’, they should include a link to this blog! Lewis will accept the award Friday, March 28, 2014, during SABEWa€™s annual spring conference at the Walter Cronkite School of Journalism and Mass Communication inA Phoenix.
Born and raised in New Orleans, Lewis is a graduate of Princeton University and the London School of Economics, where he received a mastera€™s in economics.A  After graduating Lewis was hired by Salomon Brothersa€™ London office where he worked as a bond salesman until 1988.
In 1988 Lewis resigned from Salomon to pursue a career as a financial journalist.A His first book, a€?Liara€™s Pokera€? (1989), recounted his experiences as a bond salesman, shedding an often unflattering light on the inner workings of 1980s Wall Street. Lewis has written 14 books including best-sellers such as a€?Moneyballa€? and a€?The Blind Side,a€? both of which were made into popular feature films.
Lewis addressed the housing credit bubble and subsequent financial collapse in a€?The Big Short.a€? A contender for the 2010 Financial Times and Goldman Sachs Business Book of the Year Award, the book spent 28 weeks on the New York Times non-fiction best-seller list. In reviewing a€?The Big Short,a€? New York Timesa€™ critic Michiko Kakutani said, a€?No one writes with more narrative panache about money and finance than Mr.
Lewis also has written for The Spectator, The New York Times Magazine, Bloomberg and The New Republic, among other publications. Starz in association with Sony Pictures Television has announced today that Lotte Verbeek (“The Borgias,” Left) will play the role of Geillis Duncan in the original series “Outlander.” The series, adapted from Diana Gabaldon’s international best-selling books by Ronald D.
The “Outlander” series spans the genres of romance, science fiction, history, and adventure in one epic tale. The enigmatic Geillis Duncan, wife of the procurator fiscal, is an integral part of the Outlander storyline.
Verbeek has most recently been seen in Showtime’s “The Borgias” as the ravishing mistress of the Pope, Guilia Farnese, opposite Jeremy Irons.
Diana Gabaldon’s seven-book series has sold more than 25 million copies worldwide and has graced the New York Times best-sellers list six times.
Since many self-publishing authors are starting out on a very small budget however, homemade, DIY book covers are still a popular choice. Many of mine certainly are (partly due to my design style, partly because the authors want to include everything on the cover). Ignite Me is done very well too though, and the dark contrast on the bottom getting lighter as it goes up makes the dark eye really stand out.
For fiction, a teaser should hint at the major plot point or conflict (star crossed love, a family feud, a personal growth quest, etc).
All three have strong dark to light contrast, and all three use color contrast (yellow and blue; Odd Thomas more purple) Bared to You fits the title in nicely over the image, it would be hard to put it anywhere else. The top and bottom of Deeply Odd are dark enough to add the text without a drop shadow or special effects to make it stand out. True, he was lucky to have a shorter name, but it’s also the lack of drop shadow and the simple sans-serif font that make it so clean and elegant.
The City of Bones cover is colorful but didn’t have any contrast, so they add that little red circle!

I’m working on some covers right now with two characters, and all the details (hair color, eyes, clothes, expression, weapons, decorations, etc) have to be just right. You might want to check out this post, 5 common book cover design myths most indie authors believe.
Right now I'm in Taiwan finishing a PHD in Literature, writing several books, and managing a handful of online businesses. If Ken had started with really ugly covers, it would have been very hard for him to build up his readership. If you want to collect 10 really good examples, I can add a pupil overlay and post a new blog about it (and link to you of course for the tip).
Illustration is really hard to pull off on book covers, I would go with something much simpler. Moneyball, which describes the innovative approach Oakland Aa€™s general manager Billy Beane employed to create a highly competitive baseball team, has been crediting with influencing strategic thinking in both baseball and business. It follows the story of Claire Randall, a married combat nurse from 1945 who is mysteriously swept back in time to 1743, where she is immediately thrown into an unknown world where her life is threatened.
Commonly referred to as a witch, due to her advanced knowledge of herbs and plants, Geillis is a beautiful, dark presence in the village outside Castle Leoch.
In 2009, she earned a European Academy Award Best Actress nomination, for her performance in Nothing Personal opposite Stephen Rea. The eighth installment of the “Outlander” series is slated to be released in the spring of 2014. But be forewarned: although book cover designs come in a wide variety, publishers consistently use reliable, time-tested techniques and guidelines to catch your attention and make the sale. Movie posts use orange and teal all the time, because they are a very pleasing color combination. But the extra space makes the cover layout less box-square, and more fluid – like two inverted triangles.
Not my favorite cover, and I prefer warm colors to be on top of cool colors (blue doesn’t seem very romantic to me…) but the title font and keywords “possession” and “obsession” let me know what to expect (even without the naked woman, so that’s a bit overkill).
Omens‘ top is in that annoying twilight, in between light and dark, where neither dark or light text will stand out well, so she had to add a strong drop shadow.
You can make your font unique by hiring a designer to tweak it – for example the Twilight fonts which have extended letters (l, n, p, k) which are suggestive of fangs, knives, danger. You can avoid this by getting a friend to pose or hiring a model off craigslist for a quick photoshoot. I wonder about the effectiveness of this ploy as applied to ebooks when that physical contact is not there. So I still don’t know what the book is about, what genre, what kind of readers would like it. When she is forced to marry Jamie Fraser, a chivalrous and romantic young Scottish warrior, a passionate affair is ignited that tears Claire’s heart between two vastly different men in two irreconcilable lives. Many fear her, but come to her secretly when they need assistance with medical matters that most doctors of the time would shun. In addition, she was also chosen as one of Europe’s Shooting Stars and won the Best Actress Award at the International Film Festivals of Locarno and Marrakech, and nominated for the National Dutch Film Award, Golden Calf, for Best Actress.
You want your cover to be different and unique, but you also want to tick all the right boxes (because they work). Allegiant really pops out with a heavy dropshadow (and metal gradient), and it also makes the teaser (at the top) easy to read – unlike the teaser for Ignite Me, which I can barely see. Far too many indie authors aren’t using teasers – just the extra bit of small text makes the covers look more professional. Soulbound uses a very nice background (red goes well with cool blues or grays, there’s a lot of natural contrast) but the text isn’t great. Yes it helps the text stand out, but it overpowers the title and kills the fluidity of the cover. You can also get a custom font made, if you need a truly 1-of-a-kind, brandable font for a huge publishing phenomenon (like Harry Potter). But it’s way too much work and something simple probably would have been just as good, or better.
One image, which at hardcover size is gorgeous, was completely unintelligible as a thumbnail – and the whole point was lost (it was strongly related to the content).

A cover artist, David Cherry, once explained it to me and showed me cover, after cover, after cover, and they all had some kind of eye in them.
Get that figured out and strengthen your Amazon description, then I can try a quick makeover, then you can focus on getting reviews.
Geillis has mastered the art of manipulation and uses it to bend others, including her own husband, to her will. She also won the Best Actress Award at the Monte Carlo TV Film Festival for her work in Italian mini-series “The Queens of Swing.” In 2007, she won her first leading role in a feature film, Left, in which she played five different characters. Moore and Jim Kohlberg are executive producers of “Outlander,” which is produced by Tall Ship Productions, Story Mining & Supply Company and Left Bank Pictures in association with Sony Pictures Television. The worst thing an author can do is consider their cover design like a blank canvas and add whatever they want, wherever they want. Be careful of overusing dropshadows through, I try to avoid them by using natural contrast (put light text on dark areas of the cover). The red+blue+yellow is too much, and title font is a little boring – flat – and I’ll bet that cursive “S” doesn’t belong with the rest of that font family. Putting a character on top and a city on the bottom is a good (and common) balance for layout.
She and Claire share an immediate connection and Geillis becomes a friend to Claire in a time and place where she is seen as an outsider. If you’re designing your own cover, there probably needs to be a lot more space between the letters. It’s common to change the first letter of a word (like in Bared to You) but the two font styles shouldn’t conflict.
An exception is Ken Follett’s covers (the new ones), but even here they have some details and a bit of light overlay.
City of Glass had to use a stronger dropshadow, because the author name and subtitle weren’t standing out enough. She is currently working on the Fox 2000 Pictures studio feature film The Fault in our Stars as Lidewij, an assistant to a character played by Harrison Ford.
You should also get feedback on the title….) For non-fiction, your subtitle is crucial because it allows you to fit more keywords.
Also the author font is too fancy (stick with one fancy font.) Odd Thomas is one of my favorite covers. I studied your article and the book cover examples very carefully regarding color contrast, font type and font spacing. You don’t want to stuff your title with too many keywords, so you can fit in a few more with a very nice subtitle (it should be clear and easy to read, not just a string of keywords). The source is larger and clearer for the one by Stephanie Meyer because she’s more famous (the first one, by Holly Black, is smaller and a little hard to read). The font used was designed specially for ‘The Shard Chronicles’, so what do you think of it? The art alone should make you feel, something like longing or loss or passion, immediately. Even if it all turns out pretty good, you probably could have published months earlier with a simpler cover. In my mind, I’m now trying to apply your advice about keeping the entire cover simple. I used a scene from the book, an important scene, thinking it might convey that, but now I don’t know. Smart indie authors in related genres will trade cover blurbs (so start networking!) Reviews establish credibility. Big publishers aren’t using them as much any more, because demonstrating credibility can show a lack or credibility or insecurity.

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