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08.11.2015
The list also includes media planning and buying agencies like Mindshare, along with public relations shops like Edelman. The first 100 agencies were drawn from other lists of top shops and the personal knowledge of Pivotstack staff, although the site includes a callout inviting agencies to contact Pivotstack to be added. AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Newly released data from comScore reveals Google, Facebook and AOL were the top online video content properties for December of 2013. When ranking the top video ad properties for December, comScore revealed AOL earned the top spot with 4.3 billion ad impressions, followed by LiveRail and Google. ComScore also ranked the top ten YouTube partner channels by their number of unique viewers, showing music channel VEVO earned the No. Attend Marketing Land's SocialPro conference and learn fresh new strategies and tactics from some of the savviest brands and digital marketing agencies managing earned, owned and paid social media marketing campaigns across multiple platforms.


Learn how AdGooroo can help enterprise-level advertisers better understand the search marketing landscape and optimize campaigns to outperform your top competitors. Learn how AdGooroo can help agencies achieve your top marketing objectives, including increasing new business and optimizing client campaigns. The largest percentage of Paid Search spend, 43% or $397 million, comes from the Travel Comparison Sites subcategory, which is primarily comprised by online travel agencies (OTAs). This is the third year since 2012 that AdGooroo has ranked the top Travel advertisers by Paid Search impressions and each year the ranking has been exclusively composed of online travel agencies.
At a high level, 2014’s Top 10 tells the recent story of the Travel industry itself: consolidation. In a preview of what may come in 2015, we also looked at the Top 10 Travel advertisers based on Paid Search impressions generated from January through April this year. Whether your goal is improving brand awareness, generating sales or developing online advertising strategies, we will support all the way.


Notably, the international hotel booking portal was at the top of AdGooroo’s Travel rankings in multiple countries in 2014, including the UK (#1), France (#1), Australia (#1), Spain (#2), Italy (#2), Germany (#3) and Denmark (#3). The analytics firm went on to say online video ads reached more than 55 percent of the US population an average of 204 times during December.
Both companies’ Top 10 sites, in fact, garnered nearly the same number of Paid Search impressions, 1.2+ billion, respectively.



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