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15.09.2014
Average VP Finance International Media Company salaries for job postings in New York, NY are 36% higher than average VP Finance International Media Company salaries for job postings nationwide.
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Business savvy product managers might reasonably surmise that MediaMath’s prime investor (the round was led by Spring Lake Equity Partners) thinks its product offerings are a good few cuts above the competition, but it’s equally likely that investors, who still seem confident about pouring cash into ad tech firms, are in this case postponing an IPO until the stock market regains its balance after last year’s volatility. For those product managers who don’t have a clue what this technology does, it basically allows ad buyers to distribute their cash across multiple audience segments and media properties, whereupon it automatically allocates a budget to the placements that perform the best.


Founded in 2007 at the height of the desktop era, MediaMath has since been steadily adapting its business to meet the requirements of an increasingly mobile world. Global expansion is in its sights, and it plans to support new offices in the APAC, EMEA and Latin American markets. The company’s Chief Operating Officer, Ari Buchalter, told AdAge in April that mobile now makes up between ten and twenty percent of MediaMath’s business.
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