Hr social media case study,ad agency minneapolis,it recruiters seattle,best social media marketing campaigns - 2016 Feature

27.07.2014
If you like social media and recruitment, you might have heard of the successful Sodexo case study.
In addition to having a solid career site, Sodexo is also present through a career blog and on social media.
Finally, the traffic to Sodexo Careers web page has raised by 182% since the launch of the social presence. The success of the social recruiting strategy in the US has prompted Sodexo to roll out the same in other markets, including France which is Sodexo’s country of origin. This page and contents, ©2015 Business Case Studies, is intended to be viewed online and may not be printed.


Polly Pearson shares EMC's deployment of Social Media strategy and execution for branding, engagement and recruiting. This Twitter marketing case stud shows what can happen when firms engage in social media without having the right approach.
The social aspect is very important: an opinion is more credible if shared by a person rather than by a corporate organisation.
Most of Sodexo’s hires will be non-professionals and this is why LinkedIn is not a focal point for their social recruiting.
And whilst we were all fully aware that the organisation would likely be making a round of redundancies in the not too distant future, this Twitter faux pas has seriously put a black mark against its social media ethics and general know-how.


To overcome this gap ARM promotes the importance of science, technology, engineering and maths (STEM subjects) to young students.




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