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This one-day training course is designed for business owners & marketing managers who have set up social media accounts, but then found it difficult to create content, engage and measure results. Advanced social media training from Paul Allen Media will help you devise a social media strategy, create a content calendar to help you to understand how to monitor and measure your results. The course looks in detail at the latest features within LinkedIn, Facebook and Twitter and illustrates how they may be employed within your business marketing. Because Social Media never stands still, we’ve developed a course that has as its focus the very latest developments in the medium. This is a seven-part eCourse providing a comprehensive update of the latest developments in the Social Media world, both locally and internationally.
This eCourse is conducted on a web-based e-learning software platform, enabling course participants to proceed at their own pace, accessing materials online. Course lessons will be provided in seven parts, for participants to access in accordance with their own timetables.

Any Business Owner, Marketing, Advertising, PR or Communications professional who wants to keep up with the latest developments in the Social Media sphere. Pictures have taken the social sphere by storm, and Pinterest and Instagram are leading the way! Google Plus is strategically important, even though the social network still has a much smaller membership base than Facebook. To reserve your place in this course, please pay by credit card through PayPal by clicking here.
This course is designed for those who already have a solid understanding of Social Media Marketing and wish to keep themselves as up-to-date as possible. It supplements and extends the topics we cover in our general Social Media Marketing Principles & Practice course. Interaction with the course tutor is enabled through the platform software tools (with telephone backup if required).

Also, if you’ve taken one of our courses in 2014 or earlier, this is the course you need to bring you up to speed with the latest developments in the medium.
Then on the first day of the course we’ll follow up with details of your Login and Password, along with an Enrolment Key for the Advanced Social Media Marketing eCourse.
The course content is reviewed regularly and updated where necessary to reflect what’s happening NOW.

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