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BECOMES
FIRST
OLYMPIC
GAMES
SPONSOR
FannyBlankers-Koen
London
Dutch 30-year-old mother-of-three
Fanny Blankers-Koen (‘The Flying
Housewife’), wins four gold medals.
JesseOwens
Berlin
US athlete Jesse Owens
achieves greatness by
winning gold medals in
the 100m, 200m, long
jump and 4x100m relay.
IT ’ S THE REAL THING™
BobBeamon
MexicoCity
Long-jumper Bob Beamon
smashes the world record by
55cm
(21¾")
while winning
gold – the record was to
stand for almost 23 years.
AbebeBikila
Rome
Ethiopia’s Abebe Bikila becomes
the first black African champion –
winning the marathon bare-footed.
1932
StadiumRecord
Keeper. Showcased
the 18 newworld
records for a endees.
1936
Olympic TorchRelay
originates at Berlin
Olympic Games.
ICE COLD SUNSHINE™
10.8s
PERCYWILLIAMS
CANADA
1928
1932
1936
1948
1952
1956
1960
1964
1968
19
10.38s
EDDIE TOLAN
USA
10.3s
JESSE OWENS
USA
10.3s
HARRISON DILLARD
USA
10.4s
LINDY REMIGIN0
USA
10.5s
BOBBYMORROW
USA
10.2s
ARMIN HARY
GERMANY
10.0s
BOB HAYES
USA
9.95s
JAMES HINES
USA
10.
VALERIY
US
100m
1960
First fully
commercialized
12oz can.
IX XI
XV XVII
XIX
X XIV XVI
XVIII
XX
1948
1960
1936
1968
1960
1936
PHOTOS BYMIKE POWELL & TONY DUFFY/ALLSPORT, GETTY IMAGES, AFP, KEYSTONE-FRANCE, ROLLS PRESS, POPPERFOTO