My own job match,gain muscle and weight,build your own music career,meditation with angels - Step 2

admin | reflection of the past meaning | 10.02.2015
In comes my boss, a fifty-something, thin, mustached gentleman who hired me for my marketing advice and ideas, but seldom listened to them or allowed me to implement them. At that moment, on that morning, in the mood I was in, proper English was the furthest thing from my mind, too. What transpired was my being dismissed, told to pack up my desk, take my belongings and skedaddle. In the end, being dismissed led to starting my own business, being my own boss, creating my own work. It’s not hard because the day stretches ahead of you like an endless country road, and you (at first) are not sure which bend to take, or which signs to obey, or which trees you can stop and rest at. What I discovered during my use of the web and my studying and my focus on how valuable the internet was becoming to the world of business, was that women were being overlooked.
Here’s what happened next: the company I chose to publish my book (self-publishing doesn’t mean you print the book in your basement, though it can), turned out not to be as customer-friendly as I would have liked. We launched WME Books, a division of Windsor Media Enterprises, and began to publish other people’s books using print on demand. Pay close attention to what you LOVE about your job today, find ways to increase that part.
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When my cofounder brought up an interest in hiring someone more experienced than me in the marketing role, it caught me off guard, but it shouldn’t have.
Sound logic aside, when you fire yourself from the company you built (because that’s what you’re doing), none of this matters — you are going to feel awful. Here are some of the lessons I learned going through this process that I hope will help other founders, early employees, or anyone else who has to hire above them.


On my first night there I was staying at a hostel, and at 3 in the morning I was still awake. In that moment I decided life is too short to be angry; I was going to stop resisting change and accept it. In one of Ben Hororwitz’s best blog posts, he says, “By far the most difficult skill for me to learn as CEO was the ability to manage my own psychology.
It’s a fantastic quote because it shows that even the best leaders deal with immense psychological pressure when running a company.
The most effective tool I found to help me through the stress of this change was meditation.
The hardest part of this change was to let go of the immense pride I had in my identity as an entrepreneur.
Note: There are a few other articles on this topic that I highly recommend including Fishkin’s blog on swapping drivers and Jonathan Strauss’ post on Replacing Oneself. Nathan Parcells is cofounder and VP of Marketing at Looksharp, a series-A backed tech company that helps students launch their career. After deciding that I was NOT going to pound the pavement and look for another job… another chance to work hard for someone else… I settled in to working from home, doing what I knew I could do. I didn’t get rich, but I made enough to pay my bills. Then, as I was doing that, I continued to study writing, and the web, because I knew those two disciplines were my future, and lo and behold  I learned something valuable. It was as if no one realized women were flocking to the web for all sorts of things; for information, for education, to socialize and to shop. And, because I was quite familiar, via my freelance writing career with the world of traditional publishing and how long it can take, I decided to publish the book myself.
I continued to work on my consulting, and between the two of us, Tom and I managed to keep paying the bills. We left the house several times a week and attended various networking events to meet people and share our story. If yes, you should take a look at the possibilities offered in this collection – all of them have various colours, sizes and designs. Could be cute done with ribbon that coordinates with bedding on plain white sheers for a little girl's room. Our team was expanding, our marketing budget was ballooning, and we needed to develop new channels that I had never built before. You’ll have to defuse yourself from your identity as a founder and come face to face with the fact that you might not always work at the startup you spent years building. It happens a lot and, while it’s never easy, I ended up learning more in the last year than just about any other time in our startup’s life. There are a million articles out there about meditation, but for me, the key was to practice for 10 minutes every morning. In the end, this was one of the best parts of the process — it forced me to reflect on everything that led me into entrepreneurship and I knew would drive my success on future companies and endeavors. I’m thankful to my coworkers, mentors, and the fantastic investors at Subtraction Capital, all of who were thoughtful and supportive throughout this process.


In both cases, it is worth noting there is a big difference between replacing a CEO (“The vision person”) and a founder in marketing or engineering. I couldn’t see his eyes behind his glasses because the sun was shining on the lenses, causing a bright yellow glare to precede him across the room.
I would show the world that I could write and I could get paid to write and that writing was me, who I am. My book had to be available in real time because it was about using the internet and we all know, the internet changes daily.
Do this yourself.” Just as I made the decision not to search for another job a year before, I made the decision to open my own publishing company, following the fiasco of my book being released.
Instead of allowing that to happen, get out, meet people, talk about your dreams, learn from others and implement what you learn.
From cutting founder salaries and narrowly raising a seed round in 2010 to losing key employees at key moments, we had dodged more bullets than James Bond. He spent 15 minutes trying to climb into his bunk before giving up, turning around, and throwing up all over his suitcase. My goal wasn’t to find calm; it was to spend time reflecting on my upcoming day, prioritizing what needed to get done, both of which made it easier to focus on the task at hand rather than the thoughts in my head. I realized that Looksharp was one of many companies I hope to build, and learning to handle hard decisions creates a personal resolve that can only benefit you in the long run. I looked at the world around me, I looked at my talents, and I realized I could help business owners by being their web content writer. And, in the end, we discovered the book was printed right around the corner from where we lived! Yet, through the challenges, we built a successful company with millions of users, a phenomenal team, and backing from some of the best investors in the world. The scene was absurd, funny, and for whatever reason pulled me out of my negative headspace. When I got back to San Francisco, I had to go to work every day and face the reality of finding my replacement, but by accepting the change I was no longer pulled in different directions. But, those moments merely gave us added incentive to get the book done, to improve our connections with possible clients, and to keep reviewing our activity to make sure we were putting in the correct time and effort. We became publishers – and WME Books released more than 20 amazing titles, before we moved on… to something else.
Sure, I was torn up about my job, but at least I had a clean set of clothes to wear the next day. I remember feeling a bit angry so it’s more likely I trudged to the car and went home to fume.



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Comments »

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