Avoid The Flash, Always Use Natural LightThe number one Instagram rule is this: natural light is always, always best.
Source: Instagram Use Other Sources Of Light If NeededIf you're in a dark place and really want to take a picture, don't automatically go to the flash.
There's a lot going on in the second photo, but it still looks simple because of the way it was put together. Source: Instagram Edit Before You FilterInstagram has come a long way since it first came out. Source: InstagramKnow When To Use Black and WhiteSometimes we take pictures in terrible lighting that would be SO CUTE if the lighting were better. Source: Instagram Pay Close Attention To Lighting In Food PicturesLighting is exceptionally important in every photo, but it's especially important in photos of food. Source: Instagram Use The Grid For Straight PhotosThis should be obvious, but I see tons of people uploading photos that are crooked all the time. Source: Instagram Use Apps To Get The Right SizeYour Instagram pictures can only be square, but this doesn't mean you have to crop things out of your photo to make it fit. My mission in this post is to share with you 6 bite-size Instagram tips to create powerful and good Instagram captions that catches the eyes and build your followers.
If you are looking for popular hashtags to use in your caption, PostPlanner has laid some of them here. Image represents a thousand words but it means nothing if you are not to convey the intended message to the readers.
Share a little back story of what it is all about with your readers and they will appreciate it.
If you want to have Instagram works for you, you got to ensure that you are sharing images and captions appreciated by your followers. Images must be great (you can tools like WordSwag on iPhone or Canva for the matter) and captions must strike their hearts. A little survey can be done to understand your followers such as using different hashtags, asking questions or even filling in the blanks in the captions area. Do you have other good Instagram captions useful tips, that you commonly use? Share with us in the comment form below and allow us to take them for a spin! I also believe that your Instagram captions and all your hashtags must be relevant to your image. When it comes to any sort of advertising, the obvious desire is to see a quick, as well as lucrative, return on your initial investment.
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For those of you who are working in Marketing, PR, Advertising or any other domain where a good understanding of social media marketing is a must nowadays and want to be up to date with the latest news and tips right when they are happening, you must subscribe to our Email, RSS or join Hot in Social Media on Facebook. The camera on phones has come a very long way, but they still aren’t as good as professional cameras (and never will be). Now you don't only have the option to add filters - you can also edit your photos, almost like a baby Photoshop.
In the picture on the left, I edited it and then used a filter that, in hindsight, is not attractive. Rather than post a picture that offers truly awful lighting and colors, take advantage of the black and white feature.
With the rate it’s going, it is no surprise to see majority of online marketers are predicting that Instagram will be the next, go-to image sharing platform.
Creating great images will NOT help you generate more sales, traffic and brand awareness on Instagram. I may even think that he is doing a snapshot of him playing his iPhone, trying to show off his Canon camera or just a random shot before a video. People may not understand what you are trying to say and therefore, it would be meaningless. I am always a bit confused about hashtags, as it seems the ones you use it need followers and engagement, whereas accounts with tons of followers can afford not having any hashtags and just short titles, as you suggested.
I’d like to add that at anytime when you work with texts you should think about relevance. I really don’t like to see tons of hashtags that are so general and not particular to your image. If things aren’t perfectly in place, it can be really easy for your photo to look like a mess. It's way too harsh and it will blow out your photos, as well as ruin the lighting and just make everything generally weird.
If you're with other people, have them shine the light from their flashes on your subject, and then take your picture without using the flash.
Each item is carefully placed and looks neat - it's not too busy, even though it very easily could be.
But there IS such a thing as using too many filters or using a filter when it isn't needed, or just not toning it down enough. Instagram is getting better with filter options, but a lot of these apps are just far superior to them. In the picture on the left, I used the flash, did some weird editing, and basically made my pasta look terrible.


There should be a grid feature on your phone, and if not, Instagram offers a straighten feature that works like a charm. This is a great opportunity to showcase yourself as a leader in your field. The whole idea is to make them feel that their comments are appreciated. I like to be able to look back at my Instagram photos and remember fun times and great memories, and having quality photos helps me do that.
Playing with the brightness or contrast can make your picture look sharper, better, and more natural than a filter can.
In the picture on the right, I edited it just a bit, then used one filter and toned it down A LOT, so that it looked as natural as possible. White backgrounds make your whole picture look brighter, and they also ensure that the focus is on the subject.
In the image on the right, I had some great natural lighting to work with (which is ideal for food). For Better Quality Photos, Buy An Extra LensIf you're really serious about your Instagram photos, buy a lens to place on your camera. With it, I am able to use the filter, making the lame photo looks awesome and a dozen more reasons.
Sometimes pictures look better with just a little bit of editing rather than a whole bunch of filters. Keep It Simple, But Not Too SimpleWhenever you're taking a picture, keep this in mind: you want things to be simple, not messy and busy.
Take Pictures With Your Phone Camera, Not The Instagram CameraNever taker your pictures in the Instagram app, always take them with your iPhone camera. The Instagram camera feature doesn't take the best pictures, plus, you're then confined to that little square, which can be limiting. For example, I find that most food photos look better when you're taking them with a birds eye view (like this example). Take the picture on the left as one example: if this were just a picture of the black bag on a completely white background, it would be boring, no matter how beautiful the bag is. Move around and try to look at your subject from different angles before finding what works.
Adding just one other prop - the vase of flowers - and putting these on a textured background instantly makes the picture better without distracting us from the main focus.



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