Page 76 - CMC Hispanic Market Guide 2018

cowmuv NAME MISSION STATEMENT
Rrcnards/Lerrna Rrcnards/Lerrna rs the agency of the future, NOW. We're rn the busrness
of connectrng brands and therr customers. And the way we nurture those
VEAR FOUNDED connectrons rs by rdentrtyrng powertut custorner rnsrghts and dehyerrng
Z008 breakthrough communlcatvon and engagement at every pornt of contact.
mcreasmgly, that engagement happens through drgrtaL and Rvchardsl
”“MA“V “W555 Lerma prrdes Itself on bemg the most drgrtatty savvy rnuttrcutturat agency
7007 TWIN HMS Averwer SW9 300 m the country. ALL of that results rn cornrnunrcatron that rs LOUD 6 CLEAR.
Datlas, TX 75231
2114 89144100
omen OFFICE LOCATIONS
Mexvco crty
conmav was ADDRESS c"““E'" c"'E"T5
m MEWPCS 1009 :
>
Th H D
conmav GENERAL E-MAIL ADDRESS 5 “me 59°‘ 1°” ,3
Ram TWCK5 1013 ,3
in L 2013 E
2011 CAPITALIZED BILLINGS ‘V5 E’ 3
511;. rnrthon Dodge 1013 u
J 2013
OWNERSHIPICOMPANY AFFILIATION 99”
Owned by Pete Lerma astan Rrchards D’ PEPPE’ 1°“
Affiliated wrth Rrchards c.roup ctarnato zou.
Avocados from MEXICO 2015
90 7Up 2015
Clnemark 2018
Pete Lerma\\ Prmcvpal
pterrna@nchardsterrna.corn
Aldo Quevedo\\ Pnnclpal/Creative Drrector
aqueyedo@nchardsterrna.corn
Melissa Garcia Sinkoski 1 Prrncrpat, Agency operatrons
mgarclasmkoskv@n(hardsLerma.com
Salma Gottfried 1 Pnncrpat, Brand Management
‘g°‘""e“@"‘“'d“e"”“°'” TOP FIVE conmav sacrons \{by revenue)
Q“"" G“ “”"“'P5“B”"d "‘=""""‘E - Retail/Quvck Servvce Restaurants
qgrt@rrchardsterrna.corn . Aummwe
David Raven)! Prrncrpat/Brand Management . reremm,mNm,0ng
drayeto@nchardsterrnacorn . Nmprom
- Packaged Goods
n TOP TEN commav spacmnas

- Drgrtat - Fun Service (reatvve
D - Strategrc Plannrng - Pubhc Retatrons
m
- socrat Medra - Grassroots Markelmg
- Brand Ptannrng Burtdrng - Market Research
- Medra Buyrng/Medra Planning - Broadcast Production
J
member
16 1018 CMCHVSPAMC MARKETGUIDE